Trusted by 8500 of the World's Leading Brands | Qualtrics

Customer Success Stories

Trusted by over 8,500 of
the world's leading brands and
99 of the top 100 business schools


FEATURED CUSTOMERS

“Qualtrics is the difference between success and failure.”

“We completely transformed our CSAT with Qualtrics.”

“With Qualtrics we turn real-time feedback into actionable insights with real benefits for our passengers and company.”

“We use Qualtrics for everything from simple concept tests to complex conjoints.”

“Qualtrics gave us actionable insights that resulted in new revenue.”

“Qualtrics makes it easy to uncover customer insights and take action.”

“Using Qualtrics we surprised our customers and gave them more than they expected.”

“Qualtrics employee engagement surveys are the fastest, most effective we’ve ever done.”

“Qualtrics gives us representative data in real time so that we can improve in real time.”

“We rely on Qualtrics and have increased our brand value by 18%. Our brand ranking went from #11 to #9.”

“We use Qualtrics to deliver better experiences at sea, on land, and online.”

“Qualtrics has significantly improved our effectiveness and efficiency.”

“Qualtrics has made it possible to expedite the process of finding relevant consumer insight.”

“We set up a business-wide Voice of the Customer program with Qualtrics.”

“Qualtrics is the most flexible insights platform.”

“Qualtrics is a fantastic solution for all our employees - it’s easy, quick, and cost-effective.”

“We easily create beautiful surveys with a sophisticated feel.”

“Qualtrics is easy to learn
and master.”

“We used Qualtrics to shape our digital strategy and exceeded our goals by 40%.”

“Whenever we need to collect and analyze information, our first response is to use Qualtrics.”

“We continually look to improve our processes, and the feedback we receive via Qualtrics is invaluable.”

“With Qualtrics we are able to keep our research in-house because it is so easy to manage surveys and analyze the data.”

“With Qualtrics we are able to drive business decisions based on the needs and desires of our actual customer base.”

“Qualtrics made it easy to solicit targeted website feedback on a high-traffic site with 1.3 billion unique page views.”

“We use Qualtrics to promote our products as well as to gather feedback.”

“Qualtrics is the insight platform standard at the world’s top universities.”

“With Qualtrics we’re saving $100,000 on every pricing study.”

“We use Qualtrics in all areas across the enterprise.”

“We recommend Qualtrics to anyone and everyone.”

"With Qualtrics, we've achieved the highest response rates."

“We’ve made huge leaps forward using Qualtrics.”

“The rich insights from Qualtrics have provided a tremendous boost to our sales and marketing efforts.”

“Qualtrics is an easy and hassle-free way to produce professional and clean quantitative surveys.”

“Qualtrics is instrumental in helping us make right decisions.”

“Moving to Qualtrics streamlined our performance review process by 75%."

“What was once impossible is now doable in a matter of hours with Qualtrics.”

“Using Qualtrics for customer satisfaction management, we saw higher satisfaction and NPS ratings.”

“With Qualtrics we better understand our audience and market, both in breadth and in depth.”

“Qualtrics is nimble, it’s flexible, and it’s made my job awesome.”

“Qualtrics made it easy for us to create question sets and eliminate repeat questions.”

"We cut our online cost-per-survey in half by implementing Qualtrics.”

“Mangers make both day-to-day and long-term strategic decisions with confidence using Qualtrics.”

“We are answering major questions that impact the direction of the whole company.”

“Response rates, brand engagement...we net out positively because of Qualtrics.”

“A 30% click through rate exceeded our expectations. Qualtrics delivered!”

“We use Qualtrics extensively to hear from our market-facing staff.”

“We’ve improved our rapid research capability, and that helps our clients increase their customer satisfaction.”

“Qualtrics allows us to put our members first because we can act quickly on real-time feedback.”

“Our analysts are able to develop and design their surveys faster, which translates into happy clients.”

“Our survey responses increased from 500 to over 70,000!”

“Qualtrics gives us a competitive advantage through real-time data.”

“Qualtrics enables us to send out surveys to over 20,000 people per week and over 1.7 million people per year.”

“Qualtrics is an easy-to-use, multichannel platform that allows us to conduct sophisticated research.”

“We needed an online platform that allowed us to take control of and speed up our employee engagement surveys.”

“We’ve made informed changes to 60% of our product development roadmap using Qualtrics.”

“Thanks to Qualtrics we’re able to obtain divisional feedback in real time.”

"Working with Qualtrics has made us better."

“Qualtrics is user friendly and powerful for validating what our customers want.”

Procter & Gamble

Founded in 1837, Procter & Gamble Co., is the world's number one maker of household consumer goods. P&G has an incredibly extensive portfolio of valuable brands grossing over $75 billion in revenue. This includes 21 'billion-dollar brands' such as Tide, Gillette, Crest, Pantene, and over 200 other brands in more than 180 countries.

Since 2009, Procter & Gamble has relied on Qualtrics for some of its most important consumer and product research projects.

pg.com

“Even a small change to a package design or a tweak to a message can have a huge impact on sales affecting millions of dollars. The wrong decision for packaging or messaging could cost P&G tens of millions of dollars, and that’s why we rely on Qualtrics to help us get it right. We use Qualtrics to identify opportunities to create an unrivaled product innovation pipeline, continuously design better products that delight consumers, and to develop messaging that communicates the benefits perfectly.” ‐ Research Leader, Procter & Gamble

See the Story

  • Industries
  • Consumer Packaged Goods
  • Use Cases
  • Product concept testing
  • Messaging research
  • Naming research
  • Size
  • Large Organization

Nike

Founded in 1964, NIKE, Inc. is an American company that involves itself in the design, manufacturing, marketing, and sales of footwear, apparel, equipment, accessories, and services. With revenue over $25 billion, Nike is the world’s largest supplier of athletic equipment and the most valuable sports business brand.

nike.com

“At Nike, we use Qualtrics to drive employee engagement and get feedback on employee training. The data we get comes at such a granular level that we can drill down however we want or roll it up to act on themes. This data not only improves training quality and employee engagement, but it helps us measure the effect on business results.” ‐ HR Leader, Nike

  • Industries
  • Consumer Goods
  • Manufacturing
  • Design
  • Use Cases
  • Employee engagement research
  • Employee assessments
  • Size
  • Large Organization

Yamaha

Since 1887, when it began producing reed organs, the Yamaha Corporation in Japan has grown to become the world's largest manufacturer of a full line of musical instruments. Yamaha makes one-quarter of the instruments used by musicians worldwide.

yamaha.com

“Qualtrics is the difference between success and failure. It’s just that simple.”

  • Industries
  • Consumer Goods
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Comed

ComEd delivers power to over 3.8 million households in the Chicago metropolitan area. With a hundred-year legacy to preserve, ComEd strives to have a continuously positive impact on the people, environment, and economies of the communities it serves.

Comed.com

"Other utilities around the country have called us to ask us how we did this bill transformation, and how we did it so quickly. Well, we used Qualtrics!"

  • Industries
  • Utilities
  • Use Cases
  • Market Research
  • Size
  • Large Organization

JetBlue

JetBlue Airways Corporation is the fifth largest airline in the United States, perhaps known best for its low costs and its planes’ ample legroom. JetBlue's 19,000 crew members work together to carry more than 35 million customers a year to 96 cities in the U.S., Caribbean, and Latin America with an average of 925 daily flights. JetBlue uses Qualtrics for everything from discovering purchase drivers to closing the loop on customer feedback.

jetblue.com

“We strive to be the Voice of the Customer, not of the corporation. If customers are asked to share their opinions and time, we have to turn their feedback into real insights for the company and real benefits for the customer—we couldn’t do that without an innovative partner like Qualtrics.” -Danny Cox, Director of Customer Support & Insights, JetBlue

  • Industries
  • Travel & Hospitality
  • Use Cases
  • Market Research
  • VoC
  • Employee Insights
  • Size
  • Medium Organization

MasterCard

MasterCard is a leading global payments & technology company that connects consumers, businesses, merchants, issuers, and governments around the world. MasterCard’s mission is to use technology and expertise to make payments safe, simple, and smart. For MasterCard, Qualtrics is not just a survey or reporting platform; it’s a key tool that’s helping them improve and grow their business.

mastercard.com

“Qualtrics has made it possible to devise a value proposition and expedite the entire creation process with real, relevant consumer insight. For example, when we used Qualtrics to develop a product, we could quickly test if the functions we were considering were actually unique and important to consumers, and then fine-tune our creation process for our best target millennials.” -Alec Glassman, Global Prepaid Product

  • Industries
  • Financial Services
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Kellogg’s

The Kellogg Company is driven to enrich and delight the world through foods and brands that matter. Kellogg’s is the world’s leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Kellogg’s uses Qualtrics to easily customize 360-degree employee assessment forms and reports.

kelloggs.com

“We tried off-the-shelf assessment solutions, but they were too slow and inflexible for us. Relying on the vendor to create the reports took too much time and removed the impact that immediate feedback can have on employee development. With Qualtrics 360, we are providing a fantastic solution for all our employees to develop their careers, and we can do it easily, quickly and cost-effectively.” -Adam Massman, Senior Manager, Global Talent and Organizational Development, Kellogg’s

  • Industries
  • Consumer Goods
  • Use Cases
  • Employee Insights
  • Size
  • Large Organization

Saks Fifth Avenue

Founded in 1924, Saks Fifth Avenue has become a world-renowned retailer and an international fashion authority that offers upscale customers the finest assortment of designer apparel, handbags, shoes, jewelry, cosmetics, and gifts. Saks Fifth Avenue uses Qualtrics to better understand customer needs and expectations at every touchpoint to ensure that they deliver legendary experiences for their customers.

saksfifthavenue.com

“Using Qualtrics, we can create complex, branded surveys in a matter of hours that are highly engaging, but not overwhelming. The result is beautiful surveys with a sophisticated feel, without the extra setup time. Qualtrics makes it easier for Saks to stay at the forefront of the fashion capitals of the world.” -Jessica Hartford, Customer Insights Analyst, Saks Fifth Avenue

  • Industries
  • Retail
  • Use Cases
  • Market Research
  • Size
  • Medium Organization

CVS

The first CVS store, selling health and beauty products, was founded in Lowell, MA in 1963. Today,the company exceeds $100 billion in revenue. CVS strives to reinvent pharmacy to have a more active, supportive role in each person’s unique health experience. CVS uses Qualtrics for employee evaluation and employee engagement research, as well as to monitor the status of key improvement efforts.

cvs.com

“Each month we send surveys to all stores that have undergone a remodel/reset to solicit feedback from the store manager regarding the execution of the project. The results are reviewed each month by my team of area managers and setup project managers to ensure we are delivering a thoroughly executed project. We continually look to improve our processes, and the feedback we receive via the Qualtrics survey tool is invaluable.” -Scott Finestone, Director of Store Set-up

  • Industries
  • Retail
  • Use Cases
  • Market Research
  • Employee Insights
  • Size
  • Large Organization

GE Digital

For more than 100 years, GE has been building the things that matter, from the light bulb, to the first jet engine, to the first x-ray machine. GE Digital focuses on the next major wave of development - the Industrial Internet - building the software and analytics to bring together the power of machines, big data, and people.

ge.com

"Our challenges were lack of consistent, actionable customer feedback that could be shared throughout the business. To solve that, we set up a business-wide VOC program with Qualtrics integrated into Salesforce.com. We collect customer feedback at many transactional touchpoints across the customer journey, as well as with periodic relationship and product surveys. I use Site Intercept and Vocalize text analytics to enhance our program." -Mike Wayner, Customer Insights Manager, GE Digital

  • Industries
  • Technology
  • Use Cases
  • VoC
  • Digital Experience
  • Size
  • Large Organization

Sony

Sony is a diversified global company at the forefront of technological innovation and entertainment. Sony recorded annual revenue of $72 billion for the fiscal year ended March 31, 2016, and employs over 125,000 people. Sony creates and delivers more entertainment experiences to more people than anyone else on earth, so it makes sense they’d choose a research platform that’s delightful to use.

sony.com

“Qualtrics has helped us conduct research in-house with ease and proficiency. Now, team members are able to get up to speed quickly by viewing the super helpful tutorial links. With a few practice runs, they’ve mastered the platform. Thank you greatly Qualtrics!” -Johnny Goukassian, Research Manager

  • Industries
  • Consumer Goods
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Shell

Royal Dutch Shell was formed in 1907. Today, Shell operates in 70+ countries and territories and produces 3 million barrels of oil equivalent every day. With approximately 90,000 employees, Shell is helping to meet the world's growing demand for energy, and aims to do so in ways that are economically, socially, and environmentally viable, now and in the future.

shell.com

“Through a Qualtrics survey that we were running on our website, we were able to find out what consumers were looking for when they visited. We found out they were primarily looking for product information, promotions, information on our warranty program, and technical data sheets. We used this insight to shape our pay per click strategy. The results have been promising, to say the least. Versus 2013 figures, we’ve experienced a 65% increase in click through rate, a 38% increase in cost efficiency, and our program is exceeding click volume goals by 40%. Thank you Qualtrics!” -Brian Lardi, Global Digital Marketing Manager

  • Industries
  • Petro Chemicals
  • Use Cases
  • Market Research
  • Digital Experience
  • Size
  • Large Organization

MetLife

MetLife, Inc. is a leading global provider of insurance, annuities and employee benefit programs. Through its subsidiaries and affiliates, MetLife holds leading market positions in the United States, Japan, Latin America, Asia, Europe, the Middle East and Africa.

metlife.com

"Qualtrics has enhanced our ability to obtain information in a clear and concise manner. Whenever we need to collect and analyze information, our first response is to use Qualtrics. One of the most recent uses was in conjunction with a contest we had for Earth Week. The participants needed to answer a series of questions to be eligible for a gift card. From the reporting, we were able to extract the 3 winners, and it was huge for encouraging engagement with our brand." - William Ruthrauff, MetLife

  • Industries
  • Financial Services
  • Use Cases
  • Market Research
  • Size
  • Large Organization

New York Life

Since 1845, New York Life has been making sure their customers are prepared for whatever life has in store with insurance and investment products - and dedicated service excellence. When your mission is to keep every promise you make to your customers, you need a customer insights platform that routes feedback directly to decision makers in real time.

newyorklife.com

"We used Qualtrics to get automated post-call surveys up and running in our Inforce Service area. Our VP Head of Inforce Service wasn’t familiar with Qualtrics, so he was skeptical about using it. However, we were able to gain his approval and confidence quickly. I attribute this to the flexibility the Insights Platform provided and the speed at which we could implement changes." -Doug Kennedy, CVP Customer Experience, New York Life

  • Industries
  • Financial Services
  • Use Cases
  • Customer Insights
  • Size
  • Large Organization

ING

ING is a global financial institution with a strong European base, offering banking services. ING’s more than 52,000 employees offer retail and wholesale banking services to customers in over 40 countries. ING is currently among leaders in the Dow Jones Sustainability Index ‘Banks industry’ group. Since the company strives to put customers at the heart of everything it does, ING uses Qualtrics to measure and optimize the entire customer experience.

ing.com

“With Qualtrics we are able to keep our research in-house because it is so easy to manage surveys and analyze the data. This is critical in order for ING to be able to take immediate action based on the client and employee feedback we are capturing.” -Customer Insights Manager, ING

  • Industries
  • Financial Services
  • Use Cases
  • Market Research
  • Employee Insights
  • Size
  • Large Organization

Xerox

Xerox is best known for making photocopiers, such as the world’s first photocopier the company introduced in 1959. Today, Xerox applies expertise in imaging, business process, analytics, automation and user-centric insights to engineer workflows that provide greater productivity, efficiency and personalization. Xerox conducts business in 180 countries, and its more than 140,000 employees work together to create meaningful innovations and provide business process services, printing equipment, software, and solutions that make a real difference for clients and customers.

xerox.com

“With Qualtrics we are able to drive business decisions based on the needs and desires of our actual customer base instead of sitting in a closed conference room making those decisions on our own. The surveys are easy to use and customize, and they deliver information that is easy to analyze and act upon.” -Natasha Copeland, Program Manager, Xerox

  • Industries
  • B2B Technology and Services
  • Use Cases
  • Market Research
  • VoC
  • Size
  • Large Organization

Citrix

Citrix enables and empowers mobile workspaces. Founded in 1989, Citrix is one of the world’s leading software ­as ­a ­service companies, serving hundreds of thousands of businesses of all sizes with products such as GoToMeeting, GoToWebinar, XenDesktop, and other cloud­based virtualization solutions.

citrix.com

“My colleagues and I in the pricing department have been able to create a ‘survey center of excellence’ via the Qualtrics platform. Qualtrics allows us to conduct advanced survey analysis in­house using Qualtrics’ convenient templates. Every time we do a study in­house, we’re saving over $100,000 versus outsourcing it.” ­- Citrix

  • Industries
  • Technology
  • B2B
  • Use Cases
  • Pricing Studies
  • Concept / Product Testing
  • Size
  • Large Organization

Marriott

Marriott International, Inc., is a leading global lodging company with more than 4,200 properties in 79 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. It was founded by J. Willard and Alice Marriott and has been guided by Marriott family leadership for nearly 90 years.

marriott.com

“Our hotel strategy and tactics evolve as market demands change, so it’s important to understand what our customers have to say. Qualtrics makes it easy to uncover customer opinions on virtually every aspect of our business and take action to ensure the best possible experience each step of the way.” ‐ Senior Customer Insights Manager, Marriott

  • Industries
  • Travel and Hospitality
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

CBS Interactive

CBS Interactive (CBSi) is an online content network for information and entertainment with engaging, branded websites covering entertainment, news, sports, technology, games, music, food, and business. CBS Interactive brings together ad sales operations, as well as CBS television, sports, and news groups involved in program development.

cbsinteractive.com

"Qualtrics survey data gives CBS Interactive actionable insights to improve our products and make effective sales pitches to potential clients. These insights have resulted in successful product launches, millions in increased revenue, and double‐digit increases in brand awareness, all of which help to position CBS Interactive competitively in the digital marketplace.” ‐ CBS Interactive

  • Industries
  • Multimedia
  • Entertainment
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

HP and Hewlett Packard Enterprise

You may know HP best for its established line of home computers, printers, and other technology devices ­ or as the company that started Silicon Valley. The HP name is now attached to a wide array of pursuits ranging from computer gaming products to the development of new cloud­based and SaaS solutions for businesses around the world.

hp.com
hpe.com

“We rely on Qualtrics to run our Global Brand Tracker, an exhaustive annual study that measures how our business units are performing with regard to awareness, consideration, preference, purchase intent, CSAT, NPS, and more. Using Qualtrics, we’ve been able to increase our brand value by 18% since 2014 while rising in global brand rankings from #11 to #9.” ­­-HP

  • Industries
  • Technology
  • B2B
  • B2C
  • Use Cases
  • VoC and satisfaction research
  • Employee insights
  • Size
  • Large Organization

Microsoft

Founded in 1975, Microsoft has long been one of the world’s leading and most profitable technology companies. Many of its brands have become household names, including Microsoft Office, Windows, Internet Explorer, Skype, and Xbox.

microsoft.com

“Qualtrics allows us to quantify the effect of our initiatives. We couldn’t survive without it. We use their tools for everything from simple concept tests to complex conjoints. The platform is so powerful and easy to use, yet we haven’t even tapped its full capability. At the end of the day, the insights gained from Qualtrics data are moving the needle and changing the way we do business globally.” ‐ Research Leader, Microsoft

  • Industries
  • Technology
  • B2B
  • B2C
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

Stanford University

Stanford University, in the heart of California's Silicon Valley, is one of the world's leading teaching and research universities. Since its opening in 1891, Stanford has been dedicated to finding solutions to big challenges and to preparing students for leadership in a complex world.

stanford.edu

“Qualtrics is the standard now. Everyone uses it. The solution has made research tremendously more convenient and by making it more convenient, it allows us to be more productive. I can’t imagine a situation where you wouldn’t use Qualtrics to run a survey. It’s not even a question; you can’t do what we do without it. Asking someone here if they’re using Qualtrics is like asking if they have a pen and some paper.”

  • Industries
  • Academic
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

Royal Caribbean

Royal Caribbean Cruises Ltd. is a global cruise vacation company that operates Royal Caribbean International, Celebrity Cruises, Pullmantur, Azamara Cruises, and CDF Croisieres de France. The company has a combined total of 40 ships in service, one under construction, and one under agreement. It also offers unique land‐tour vacations in Alaska, Asia, Australia, New Zealand, Canada, Europe, and South America.

royalcaribbean.com

“Since we started using Qualtrics in 2009, we’ve been able to increase our ability to deliver better marketing and passenger experiences, whether at sea or on land. As a result, we’ve improved satisfaction, loyalty, and advocacy and have been named Cruiseline of the Year every year since—all because we start with data and insights from our passengers based on their experiences and expectations.” – Kristina Murray, Insights Manager, Royal Caribbean

  • Industries
  • Travel & Tourism
  • Use Cases
  • Ad Testing
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

1-800 Contacts

1‐800 CONTACTS is the world's largest contact lens company, providing the fastest, easiest, and most enjoyable way to order contact lenses on earth. The company has an inventory of more than 15 million contacts and has served over 8 million customers.

1800contacts.com

“When we deployed Qualtrics, we turned the ideas of scaling and metrics on their heads. In service industries, we are always looking to scale, but the more we scaled, the further away we got from the human‐to‐human contact that is so key to successful service execution. Since we found that we needed to bring back more of the human‐to‐human connection with our customers, we used digital technologies not to scale our business but to scale our personal connections. When we deployed our responsive analytics we surprised a lot of customers by using the Qualtrics survey tool as a way to give customers way more than they expected.” – Neil Wieloch Ph.D., 1‐800 CONTACTS

  • Industries
  • Consumer Goods
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

Allianz

Allianz Life Insurance Company of North America is a leading provider of retirement solutions, including fixed and variable annuities and life insurance for over 85 million customers in more than 70 countries. Through bull markets and bear markets Allianz provides careful planning, disciplined investing, and risk management expertise services.

allianzlife.com

“Adopting Qualtrics has significantly improved the effectiveness and efficiency of our customer marketing programs. The intuitive platform with integrated analytics has helped our company reduce its customer insights reporting time by 50%, enabling faster reactions to feedback and resulting in a 15% increase in acquisitions and millions in incremental revenues. With more flexibility and agility in our customer marketing operations, Allianz can better anticipate and respond to evolving market demands to attract new customers and keep existing ones happy.” ‐ Director, Allianz

  • Industries
  • Financial Services
  • Use Cases
  • Concept testing
  • Satisfaction research
  • Size
  • Large Organization

Healthcare.gov

In 2013, Healthcare.gov re‐launched as a health insurance exchange website operated under the United States federal government. Today, it is the central tool in helping the U.S. government meet the deadlines set forth in the Affordable Care Act. The site facilitates the sale of private health insurance plans to residents of the United States and assists those who are eligible to sign up for Medicaid.

healthcare.gov

”When we re‐launched the site in 2013, Qualtrics was the tool we used to collect consumer feedback to improve the site. In 2014, HealthCare.gov attracted 1.3 billion unique page views, which created the very complex task of soliciting feedback and making targeted improvements to a website used by millions upon millions of Americans. Optimizing the user experience plays a critical role in helping millions of individuals and small businesses identify insurance options in their state.” ‐ Jon Booth, Director of Web & New Media Group Centers for Medicare & Medicaid Services

  • Industries
  • Government
  • Healthcare
  • Use Cases
  • Page level feedback
  • Site usability research
  • Concept testing
  • Messaging research
  • Size
  • Large Organization

Investor’s Business Daily

Investor’s Business Daily provides exclusive stock lists, investing data, stock market research, education, and the latest financial and business news to help investors make more money in the stock market. IBD offers individual and professional investors a comprehensive lineup of print and online products, all based on a powerful investing system that has dramatically outperformed the S&P 500.

investors.com

“Our mission at Investor's Business Daily is to help people make more in the stock market. To carry out our mission, we always look for new ways to serve our customers the most relevant messaging at the right time. We use Qualtrics’ Site Intercept for everything from geo‐targeting to responsive design. Qualtrics has enabled us to provide a customized experience for all users, whether they are new site visitors, seasoned investors, long‐term subscribers, or financial professionals. We also use Site Intercept to promote our webinars, live events, and new features on our website. Using javascript expression variables, we can run acquisition campaigns and serve promotional offers to customers who aren't subscribing to a certain product. Since we can target by access levels, we can exclude customers who already have access to a product. They get the value‐added intercepts such as webinars, and free at that” ‐ CMO, Investors Business Daily

  • Industries
  • Financial Services
  • Use Cases
  • Concept testing
  • Messaging research
  • Size
  • Large Organization

The World's Top Universities
Rely on Qualtrics

“Qualtrics is the standard now. Everyone uses it. Their insight platform has made research tremendously more convenient, which makes all of us more productive. I can’t imagine a situation where you wouldn’t use Qualtrics to run a survey. It’s not even a question; you can’t do what we do without it. Asking someone at our university if they’re using Qualtrics is like asking if they have a pen and some paper.” —Top 5 Business School Professor

Here are just a few:

  • Industries
  • Academic
  • Use Cases
  • Market Research
  • Product Research
  • Student & Employee Research
  • Conjoint
  • Quantitative Research
  • Qualitative Research
  • Adhoc Research
  • Size
  • Varied
  • Brigham Young (Marriott)
  • Carnegie Mellon (Tepper)
  • Chicago (Booth)
  • Columbia
  • Cornell (Johnson)
  • Dartmouth (Tuck)
  • Duke (Fuqua)
  • Harvard
  • Michigan (Ross)
  • MIT (Sloan)
  • Northwestern (Kellogg)
  • NYU (Stern)
  • Pennsylvania (Wharton)
  • Stanford
  • Texas-Austin (McCombs)
  • UC Berkeley (Haas)
  • UCLA (Anderson)
  • UNC (Kenan-Flagler)
  • Virginia (Darden)
  • Yale

Yahoo

Almost as long as there’s been a world wide web, there’s been Yahoo. Two Stanford Ph.D. candidates created Yahoo in 1994 to be the ultimate guide to the Internet. Today, Yahoo pursues its mission to inform, connect, and entertain its 700 million monthly users with news, apps, games, and more. Yahoo uses Qualtrics for employee insights to improve engagement & retention, and to ultimately deliver better customer experiences that grow the business.

yahoo.com

“From employee participation to leadership action, they’re the fastest, most effective employee engagement surveys we’ve ever done, and the results show. Our attrition model has improved by 10X.” -Laura Wegman, Ph.D., Sr. People & Data Insights Analyst, Yahoo

  • Industries
  • Technology
  • Media
  • Use Cases
  • Employee Insights
  • Size
  • Large Organization

Blue Cross Blue Shield

Blue Cross Blue Shield is one of the largest integrated healthcare delivery and financing systems in the nation. Blue Cross Blue Shield provides healthcare coverage for 107 million members - one in three Americans - and is accepted by over 90% of doctors and specialists and in all 50 states.

bcbs.com

“We use Qualtrics in all areas across the enterprise, including our dental business, stop loss and workers comp business, hospital system, and IT solutions business. We use Qualtrics in nearly every facet, for everything from employee research, to user testing, to concept and naming testing, to assessing perception of providers, to brand awareness research. Qualtrics has helped greatly to drive value in many ways across our enterprise, and we look forward to continuing this effort.” -Shaun Ornot, Market Research Manager, Blue Cross Blue Shield

  • Industries
  • Healthcare
  • Use Cases
  • Market Research
  • Panel Management
  • Size
  • Large Organization

Neiman Marcus

For over a century, Neiman Marcus has stayed focused on serving the unique needs of the luxury market and is widely recognized as a premier luxury retailer. Neiman Marcus is dedicated to providing customers with distinctive merchandise and superior service in its retail stores as well as through direct-to-consumer, print catalog, and online channels. Neiman Marcus uses Qualtrics to deliver exactly what customers want in their shopping experience.

neimanmarcus.com

“We use Qualtrics as a key part of our customer and market data analytics toolkit to easily collect customer insights, mine data, manage satisfaction projects, and much more. I continue to be very impressed with Qualtrics and recommend it to anyone and everyone." - Jeff Rosenfeld, Vice President of Customer Insight and Analytics, Neiman Marcus

  • Industries
  • Retail
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Universal Studios Orlando

Universal Studios Orlando Resort is a theme park resort in Orlando, Florida and is part of the NBC Universal family of brands. Universal Orlando hosts more than 8 million annual guests at its two theme parks and five Loews Hotels.

universalorlando.com

"We have achieved the highest response rates on our guest satisfaction surveys. Qualtrics makes it so quick and easy! Thank you Qualtrics!"

  • Industries
  • Media & Entertainment
  • Use Cases
  • Market Research
  • Customer Experience
  • Size
  • Large Organization

Autodesk

Founded in 1982, Autodesk, Inc. is an American multinational software corporation that makes software for the architecture, engineering, construction, manufacturing, media, and entertainment industries. Autodesk is headquartered in Mill Valley, CA. Autodesk uses Qualtrics to conduct research about products, customer loyalty, and users, with the goal of obtaining a more holistic view of the touchpoints that make up the customer journey and improving customer experience.

autodesk.com

“We’ve made huge leaps forward using Qualtrics in our platform for surveys at Autodesk. Most Autodesk teams have converted over to Qualtrics and most people love it! We have over 200 users of Qualtrics who are survey authors and about 100 more who are survey viewers. Our company is going through some changes in our business model, so it’s really important that we understand what our customers have to say. For example, when support interaction surveys reveal issues, Qualtrics triggers responses within our organization to make sure customers receive follow-up support.” -Autodesk

  • Industries
  • Technology
  • Use Cases
  • Market Research
  • Panel Management
  • Digital Experience
  • Size
  • Large Organization

Pandora Radio

Pandora first started playing personalized radio for listeners in 2000. The idea behind the company’s Music Genome Project was to delight listeners by serving up songs with interesting musical similarities to their existing favorites. Pandora used Qualtrics to recruit, build, maintain, and utilize a community panel named “The Soundboard,” made up of 30,000 registered listeners.

pandora.com

“In ten months, with the help of Qualtrics, we have fielded over 75 short polls and long-form surveys to our Soundboard members, each one averaging approximately 2,000 completed surveys. The rich insights we have gathered from this valuable resource have provided a tremendous boost to our sales and marketing efforts.” -Jane Collins, Senior Director of Consumer Insights, Pandora

  • Industries
  • Media & Entertainment
  • Technology
  • Use Cases
  • Market Research
  • Panel Management
  • Size
  • Medium Organization

PwC

PwC focuses on audit and assurance, tax, and consulting services. Additionally, in the US, PwC concentrates on 16 key industries and provides targeted services that include - but are not limited to - human resources, deals, forensics, and consulting services. PwC builds lasting relationships with its clients and focuses on delivering value in all they do. PwC was named one of Fortune’s ‘100 Best Companies to Work For’ every year from 2005-2016.

pwc.com

“Qualtrics has given us a wonderful, easy, and hassle-free way to produce professional and clean quantitative surveys. Using Qualtrics, we've been able to develop new products for largest multinational corporates, help our clients gain insight into their strategy and operations, and embed new ways of working to improve our clients’ operational efficiency and drive superior business returns. Our clients have consistently been delighted with how easily we've been able to build surveys, incorporate qualitative components, and draw deep insights from their people.” -Jessica B. Wong, PwC

  • Industries
  • Professional Services
  • Use Cases
  • Market Research
  • Customer Experience Management
  • Size
  • Large Organization

Monsanto

Monsanto is a sustainable agriculture company that delivers agricultural products that support farmers all around the world. Monsanto is focused on empowering farmers - large and small - to produce more from their land while conserving more of the world's natural resources such as water and energy. The company strives to make its products available to farmers throughout the world by broadly licensing its seed and trait technologies to other companies. In 2013 Monsanto was named one of the “100 Best Corporate Citizens” by CR Magazine.

monsanto.com

“We recently went through an external audit for our ethics and compliance program. We detected a need to complete an assessment of our distributor network. We utilized Qualtrics to survey our leadership across the company to determine what risks were present. From the survey results, we were able to determine the level of controls that we needed to put in place. Qualtrics was instrumental in helping us make this determination.” -Angela Lawless, Monsanto

  • Industries
  • B2B Manufacturing
  • Agriculture
  • Biotechnology
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Crate & Barrel

Crate & Barrel first opened its doors in 1962 as a family business. Today, this continent-wide seller of home goods continues to delight customers with its selection and commitment to customer service. Crate & Barrel uses Qualtrics 360 to conduct annual performance reviews online, eliminating manual processes.

crateandbarrel.com

“We were using a solution for performance reviews that was cumbersome and inefficient. Moving to Qualtrics, we streamlined the process so reviewing managers could complete reviews quickly using a rating scale. Additionally, we gained the ability to create customized review forms in a matter of days to match functional areas within each department. We reduced assessment time for managers by 75%.” -Emma McGuire, Crate & Barrel

  • Industries
  • Retail
  • Use Cases
  • Employee Insights
  • Size
  • Large Organization

The Weather Channel

Through The Weather Channel, weather.com, Weather Underground, Intellicast.com and third-party publishing partners, The Weather Company provides millions of people every day with the world's best weather forecasts, content and data, connecting with them through television, online, mobile and tablet screens. Through WSI and Weather Central, the company delivers superior professional weather services for the media, aviation, marine and energy sectors.

weather.com

“Whatever we can think of to do, we can do with Qualtrics Site Intercept. One afternoon, we put together a ‘weather sentiment’ survey to find out the effects of a cold snap on certain product categories. We set it up in three hours on a Friday afternoon and by Monday morning had great results. This would have been impossible with our previous solution.” -Anne Simons, Manager, Cross-Platform Research, The Weather Channel

  • Industries
  • Media & Entertainment
  • Use Cases
  • Digital Experience
  • Size
  • Medium Organization

Medidata

Medidata Solutions is an American-based, global SaaS technology company that specializes in developing and marketing a cloud-based platform of applications and data analytics to address operations throughout clinical trials. Medidata is taking the lead and demonstrating the possibilities of what cloud technology can do to make the science of drug development better, improving the lives of patients everywhere. Medidata powers clinical trials for 17 of the world's top 25 global pharmaceutical companies, bringing new levels of productivity and quality.

mdsol.com

"We brought on Qualtrics to support our global customer satisfaction initiative. Not only did I quickly learn how Qualtrics works, I also learned how to develop reports and distribute our data to the corresponding VPs and their teams in real time. We sent out a follow-up survey in October and November 2015. We saw higher satisfaction and NPS ratings, and a great customer effort rating. Our goal is to continuously see our metrics increase over time to grow the business and capture greater share." -Marie Zoghbi, Medidata

  • Industries
  • Healthcare
  • Professional Services
  • Use Cases
  • Market Research
  • VoC
  • Size
  • Medium Organization

Roche

Founded in 1896, Roche continues to search for better ways to prevent, diagnose and treat diseases and make a sustainable contribution to society. Twenty-nine medicines developed by Roche are included in the World Health Organization Model Lists of Essential Medicines, among them life-saving antibiotics, antimalarials and cancer medicines. Roche has been recognised as the Group Leader in sustainability within the Pharmaceuticals, Biotechnology & Life Sciences Industry seven years in a row by the Dow Jones Sustainability Indices.

roche.com

“With Qualtrics we’ve been able to achieve improved audience and market understanding, both in breadth and depth. We’ve also been able to improve our research speed and the quality of our products and services. From a customer experience standpoint, Qualtrics has helped Roche increase awareness and purchase behavior, customer satisfaction, loyalty, and advocacy. A bonus is that we’ve been able to increase our ability to connect employee engagement to customer experiences.” -Eva Poggio, CX Manager, Roche

  • Industries
  • Biotechnology
  • Pharmaceuticals
  • Healthcare
  • Use Cases
  • Market Research
  • Customer Experience Management
  • Employee Research
  • UX
  • Case / Incident Management
  • Size
  • Large Organization

City of Provo

Provo is the third-largest city in the U.S. state of Utah, located 43 miles (69 km) south of Salt Lake City. Forbes ranked Provo #4 for Best Places for Business and Careers. Provo is the largest city and county seat of Utah County. The city uses Qualtrics for citizen insights and to conduct a wide range of projects from maintaining trails and parks to managing a thriving business environment.

provo.org

“We were trying to figure out how to get resident information as quickly as possible. Qualtrics gives us representative data in real time so that we can improve the quality of life for all our residents, not just those who show up to city council meetings.” -John Curtis, Mayor of Provo City

  • Industries
  • State & Local Government
  • Use Cases
  • Citizen and Public Employee Feedback
  • Website Feedback
  • Public Services Feedback
  • Size
  • Medium Organization

Deseret Industries

The mission of Deseret Industries is to change lives, one person at a time, by helping individuals through vocational, rehabilitation, counseling, and job placement services. The organization helps individuals who have significant barriers to employment. Deseret Industries gives them work skills so they can become self-reliant, foster greater hope in their lives, and be better able to help themselves and others.

deseretindustries.com

“One of the main reasons I love Qualtrics is because it’s so nimble and flexible. Qualtrics has made my job awesome. It’s helping us do research better. We live by the mantra, ‘when performance is measured, performance improves, but when performance is measured and reported, the rate of improvement accelerates.’ Qualtrics does measuring and reporting not only flawlessly, but robustly.” - Mark Lees, Deseret Industries

  • Industries
  • Non-Profit
  • Use Cases
  • Customer Insights
  • Employee Insights
  • Market Research
  • Size
  • Medium Organization

Girl Scouts of America

The Girl Scout mission is to build girls of courage, confidence, and character who make the world a better place. The non-profit organization is “2.7 million strong.” With so many members, proper flow of communication between organization leadership and local councils is essential.

girlscouts.org

“I used Qualtrics to collect a wide range of survey data from the 112 local Girl Scouts councils, which I then was able to turn into the first-ever comparative report on five key business questions. The report contained over 20 charts and graphs and was customized for each council. When we wanted to conduct our next round of surveying & reporting, Qualtrics made it easy for us to create separate question sets for councils that did not respond to our initial survey, eliminating repeat questions.” -John Jerger, Senior Analyst

  • Industries
  • Non-Profit
  • Use Cases
  • Market Research
  • Panel Management
  • Size
  • Small Organization

Lifetime Products

In 1986, Lifetime invented and patented the first home basketball system that could be adjusted in seconds. Since then, Lifetime has expanded its offerings to include tables, sheds, playsets, and even kayaks, proudly made in the U.S.A. Lifetime Products uses Qualtrics across the organization for customer and market research, product development research, brand research, and their Voice of the Customer program.

lifetime.com

"We halved our online cost-per-survey by implementing the use of Qualtrics. We can build questionnaires internally, rather than paying top dollar for companies to program them for us." -Tori Bright, Lifetime Products, Inc.

  • Industries
  • Consumer Goods
  • Use Cases
  • Market Research
  • VoC
  • Size
  • Small Organization

Six Flags Entertainment Corporation

With 18 parks across the United States, Mexico, and Canada, and two planned locations in China and Dubai, Six Flags is the biggest regional theme park company in the world. Six Flags provides over 29 million annual guests of all ages with the best and most diverse entertainment experience they can find close to home.

sixflags.com

“Our guests are passionate about our parks—they visited growing up, and now a lot of them bring their kids. They tell us what they think in the hope that we’ll use their feedback to make the park better for their next visit. We work very hard not to let them down. Managers at every level of the organization pore over the data we collect with Qualtrics to make both day-to-day and long-term strategic decisions.” -Insights Manager, Six Flags

  • Industries
  • Media & Entertainment
  • Use Cases
  • Market Research
  • VoC
  • Employee Insights
  • Size
  • Medium Organization

Overstock.com

Overstock.com strives to provide its customers with quality products at the best prices possible, as well as to give them a level of service that they will never forget, making them want to come back for more. Overstock.com uses Qualtrics for customer and market research, brand research, product development research, as well as their Voice of the Customer program.

overstock.com

"Qualtrics has the flexibility for me to create and administer quick and basic research, as well as very complex and in-depth programs. We are addressing business problems for internal teams and answering major questions that impact the direction of the whole company." -Spencer Frandsen, Customer Insights Manager, Overstock.com

  • Industries
  • Retail
  • Use Cases
  • Market Research
  • VoC
  • Size
  • Medium Organization

Cars.com

With an average of more than 31 million visits each month, Cars.com is the leading online destination for car shoppers and owners. Through unbiased editorial content, vehicle listings, dealer reviews, side-by-side comparison options, build and price tools, photo galleries and videos, Cars.com gives drivers the information they need to make confident decisions.

cars.com

“Qualtrics has given us the ability to tap into our customers. B2B customers are notorious for not only being extremely fickle and difficult to reach, but expensive to reach. With Qualtrics, we’re able to send our dealer customers focused and deliberate questions and have found they want to give us input. Response rate has increased and so has engagement with our brand. We net out positively because of Qualtrics.” -Brenna Schaaf, Insights Strategist, Cars.com

  • Industries
  • B2B
  • B2C
  • Use Cases
  • Market Research
  • Digital Experience
  • Site Intercept
  • Size
  • Medium Organization

Quiznos

The Quiznos franchise began over 30 years ago in Denver, CO. Quiznos “dares to be different,” and serves up great-tasting toasted sandwiches made with quality ingredients. Quiznos implements innovative advertising strategies to appeal to diners around the nation and uses Qualtrics to help get it right.

quiznos.com

“With Qualtrics Site Intercept, we thought we were getting a simple tool that would perform like standard online advertising, but a 30% click through rate exceeded our expectations. We are getting people to interact with our marketing messages at a higher level than we anticipated. The best part is that our marketing team can deploy all our online promotions without needing help from our IT department.” -Insights Manager, Quiznos

  • Industries
  • Consumer Goods
  • Use Cases
  • Market Research
  • Digital Experience
  • Site Intercept
  • Size
  • Large Organization

KPMG

As an audit, tax, and advisory firm, KPMG is known for providing strategic insight that gets results. With more than 23,000 employees and partners working in 87 U.S. offices, KPMG has a reputation for delivering actionable knowledge with a high degree of multi-disciplinary experience and skill. Qualtrics gives KPMG the insights they need to ensure that they’re delivering ahead of customer expectations.

kpmg.com

“We use Qualtrics to gather feedback from our customer relating to our products and programs. We also use it extensively to hear from our market-facing staff about their experience working with our clients’ valuable customers.” -Project Manager, KPMG

  • Industries
  • Financial Services
  • Consulting
  • Use Cases
  • Market Research
  • VoC
  • Size
  • Large Organization

Dun & Bradstreet

Dun & Bradstreet was founded in 1961 and is now a leader in risk management and identification of business opportunities. D&B aims to contribute to the growth of the economy in all layers while assisting clients in making informed business decisions. The company offers its customers solutions to manage business risks and identify business opportunities. D&B Solutions provides comprehensive knowledge and insights at the country and industry levels.

dnb.com

“With Qualtrics we’ve been able to achieve improved audience and market understanding, improve our rapid research capability, and help our clients increase their employee engagement, customer satisfaction, loyalty and advocacy.” -Bianca Martinez, Consultant, D&B

  • Industries
  • Financial Services
  • Consulting
  • Use Cases
  • Market Research
  • Employee Engagement
  • CX
  • VoC
  • Size
  • Large Organization

America First Credit Union

America First Credit Union was founded in 1939 and has become one of the largest and most progressive credit unions across the US. Dedicated to putting its members first, America First sets itself apart in the competitive financial industry through superior member service and tailored products to help its members achieve financial well-being.

americafirst.com

“Since we don’t have a commodity to offer in the financial services market, America First Credit Union has to provide the best possible experience to its members every day. Qualtrics allows us to put our members first because we can act quickly on real-time feedback.” -Tammy Gallegos, VP of Marketing, Communication and Service Quality

  • Industries
  • Financial Services
  • Use Cases
  • VoC
  • Customer Insights
  • Size
  • Small Organization

Fiserv

Fiserv is a leading global technology provider serving the financial services industry. Fiserv drives innovation in payments, processing services, risk and compliance, customer and channel management, and business insights and optimization. Fiserv has more than 13,000 clients and approximately 22,000 associates worldwide. The company’s mission is to enable clients to achieve best-in-class results. Fiserv is highly regarded for its financial services technology and services innovation.

fiserv.com

“Using Qualtrics has allowed us to realize significant improvements in internal productivity. We service approximately 350 banks and credit unions nationwide and use Qualtrics to administer customer satisfaction, employee opinion, and national research studies on their behalf. We are able to create slick and comprehensive surveys that can easily be replicated and used for multiple organizations. Our analysts are able to develop and design their surveys quicker, which translates into faster production and happy clients.” -Julie Skuturna, Group Programs Manager

  • Industries
  • Financial Services
  • B2B
  • Use Cases
  • Market Research
  • Size
  • Large Organization

Baltimore County Public Schools

Baltimore County Public Schools (BCPS), the 25th largest school system in the United States with 108,376 students, is focused on creating a culture of deliberate excellence. BCPS has been recognized by Education Week for having the second highest graduation rate among the nation's largest school districts. BCPS needed the ability to reach students, parents, and teachers on any device and have every survey be consistent and user-friendly. Qualtrics was essential because it is a flexible solution that can meet the demands of a complex and multifaceted plan, and yet deliver a simple, easy, and effective experience for respondents of any age.

bcps.org

“Qualtrics gave our team the ability to reach people on any device and in any language. The district could promote it, and then others could promote it, which increased our response rates dramatically - from 500 responses before Qualtrics to over 70,000 after Qualtrics!” - Renard Adams, Executive Director of Performance Management and Assessment

  • Industries
  • Academia
  • Education
  • Use Cases
  • Market Research
  • Customer Experience
  • Employee Insights
  • Size
  • Large Organization

Anomaly

Born out of IPG’s media agencies, Anomaly is a boutique research and analytics unit specialising in the media and advertising sector. Servicing a wide range of clients, both big and small, Anomaly works to extract insights from customer, media, market, economic, and research data, while intertwining sources to deliver more holistic answers to clients’ problems. Anomaly offers a wide range of research and analytical solutions, including in-depth, face-to-face interviews; research panel development and management; customer behavioural segmentation; market mix modelling; and attribution modelling. With the increasing need to deliver real-time, actionable insights to client desktops, Anomaly also offers data visualisation.

weareanomaly.com

“We were looking for a market research technology provider that could help us obtain a competitive advantage and would allow us to get one step ahead of the technology curve in market and marketing research. Qualtrics allows us to take our market research to the next level with advanced reporting and allows us to obtain a competitive advantage through real-time data.” - Jane Watson, Head of Solutions

  • Industries
  • Market Research
  • Use Cases
  • Market research
  • Product testing
  • Concept testing
  • NPS
  • Customer feedback
  • Consumer research
  • Size
  • Small Organization

Bendelta

With offices around Australia, Bendelta is a strategic advisory firm that specialises in helping organisations in the private, public, and NGO sectors build capability and develop strategies for their changing environments. Bendelta delivers a range of specific interventions to help their clients build organisational strength, including strategic planning, organisational design, tailor-made leadership development programs, and business transformation initiatives. They have designed more bespoke strategic leadership solutions in the last decade than anyone else in Australia.

www.bendelta.com

“We are very pleased to have made the change from our own platform to Qualtrics. We get the best of all worlds – a system flexible enough to change both the skeleton and the skin – with the robustness and security we require. Using a trusted technology partner enables us to focus on the areas where we add value the most.” - Anthony Mitchell, Director

  • Industries
  • Professional Services
  • Use Cases
  • Strategy data collection
  • 360-degree assessments
  • Size
  • Small Organization

Reach Out

ReachOut is a not-for-profit organisation, started in 1996 in response to Australia’s growing suicide rates. ReachOut works with young people and experts to deliver mental health services online. Their aim is to provide early care to young people experiencing mental health problems. ReachOut provides practical tools and support to help young people get through tough times. ReachOut uses Qualtrics Research Suite and Panels to perform multiple research studies at any point in time.

www.reachout.com

“We needed to evaluate our programs’ effectiveness with regard to impacting young people’s mental health and reaching our target group. We needed a provider that would allow us to conduct sophisticated and complex research on an easy-to-use, multichannel platform." - Atari Metcalf, Senior Evaluation Manager

  • Industries
  • Not-For-Profit
  • Use Cases
  • Market research
  • Customer satisfaction
  • Customer feedback
  • Size
  • Small Organization

St John of God Healthcare

St John of God Health Care is a leading provider of private hospitals, pathology, home nursing, and social outreach services throughout Australia, New Zealand, and the wider Asia-Pacific region. They operate 16 hospitals across Australia located in Western Australia, Victoria, and New South Wales, in addition to Pathology, home nursing, and disability services. Their medical-surgical hospitals, psychiatric and drug and alcohol hospitals, and rehabilitation hospitals have a total of 2,488 beds.

www.sjog.org.au

“We implemented a national, shared-services structure in 2013 to complement our existing group services office and offer centralized support across all 19 divisions and corporate functions of the business. These divisions and functions include Nursing, Medical Services, Health Funds, Finance, IT, Project Management, Legal, Marketing, Procurement, Supply, Workforce, Governance, and Transformation. Once this national services structure was in place, the challenge was to ensure we could deliver quality customer service across all divisions. It was key to the success of the new structure that group services set the tone from day one as a high-quality service provider, enabling the divisions to focus on delivering excellent care to their patients. Thanks to Qualtrics we’re able to obtain divisional feedback in real time.” - Jessica Gooch, Change Implementation Manager

  • Industries
  • Healthcare
  • Use Cases
  • Employee feedback
  • Size
  • Large Organization

Zenshifts

Zenshifts provides Australia's simplest rostering software to independent business owners throughout Australia and New Zealand. Zenshifts’ cloud-based software allows owners and managers to control labour costs, improve communication and task management throughout the organisation, track and manage attendance, then push it all into payroll software seamlessly. As a company, Zenshifts prides itself on being customer- and product- focused and relies on Qualtrics to ensure they are delivering the right products to their customers.

www.zenshifts.com

“Being a SaaS company, we’re constantly developing our product by adding in new features. Before Qualtrics, decisions around what features to develop next were made internally based on what we thought was most valuable to our customers. This was not an ideal scenario since new product features should meet the needs of customers. With Qualtrics, we’re able to make data-driven decisions based on real-time customer feedback. The feedback we’ve received has resulted in drastic improvements, including changes to 60% of our product development roadmap. In some cases, what we thought were desirable features turned out to be the least requested. We’re now able to give customers a voice and act on customer insights to improve business operations and increase customer satisfaction, loyalty and retention.” - Andy Longworth, CEO

  • Industries
  • Technology
  • Use Cases
  • Product testing
  • Concept testing
  • Customer satisfaction
  • Size
  • Small Organization

BOQ

BOQ is one of Australia’s leading regional banks, and one of only a few that are completely independent. BOQ offers a genuine alternative to anyone looking for a full range of personal banking services.

BOQ takes pride in building long-term customer relationships that are based on mutual respect and understanding. They have more than 200 branches across Australia, and in each and every one of them you’ll find them getting to know their customers and recognising the things their customers need, rather than selling them things they don’t. It’s how they have been doing business since 1874.

www.boq.com.au

“We needed a technology platform that would allow us to quickly and easily collect feedback from employees. That feedback also had to be actionable for our managers.Prior to Qualtrics, we performed an annual employee engagement survey that took months to create, distribute, and analyse. We needed an online platform that allowed us to take control and speed up the process.” - Jodie Roach, Organisational Development Consultant

  • Industries
  • Banking
  • Use Cases
  • Employee Engagement
  • Employee Pulse Surveys
  • 360-degree Feedback
  • Size
  • Medium Organization

Fifth Dimension

Company overview: Fifth Dimension is Australia’s leading strategic insights company, working with clients to grow their businesses through market research, consumer psychology, behavioural economics, and market analysis. They offer a large range of quantitative and qualitative research approaches across consumer insights, concept development, design thinking, and implementation.

fifth-dimension.com.au

“We were looking for a sophisticated online platform to help us scale, given our high volume of research. Our previous provider worked for us when we were smaller, but now Qualtrics is the only provider who can meet our complex needs today and for the future. Qualtrics enables us to send out surveys to over 20,000 people per week and over 1.7 million people per year. We are able to provide real-time reporting to our clients in stakeholder dashboards that have been customised for their needs. This allows us to deliver quicker results to our clients.” -Lyndall Spooner, CEO

  • Industries
  • Professional Services
  • Use Cases
  • Market Research
  • Customer Insights
  • Size
  • Small Organization

UWCSEA

UWCSEA opened in 1971 and for more than 40 years has been offering a mission-driven, values-based international education to students from more than 90 nationalities. A K–12 school, with two campuses and 5,500 students, the College is a member of the UWC movement. UWCSEA is now recognised as one of the leading international schools in the world.

uwcsea.edu

“As a mission-driven school, committed to students getting the best possible educational experience so that they can have a positive impact on the world, connecting to what our community is thinking and feeling is critical. The Qualtrics platform focuses on making meaning from data, fits our learning community perfectly and has helped us turn information into insight. Working with Qualtrics has made us better.” - Sinead Collins Director of Communications and Marketing, UWCSEA

  • Industries
  • K-12
  • Education
  • Use Cases
  • Student evaluation and parent feedback
  • Size
  • Large Organization
View Case Study

MotoChic Gear

MotoChic makes functional, form-fitting, and fashionable gear for women who enjoy the freedom and fun of exploring on two wheels. The company was founded on the insight that there was a lack of fashionable, form-fitting clothes and accessories for women who ride motorcycles. The company needed robust, real-time customer and market feedback from a targeted audience. Qualtrics was instrumental in enabling MotoChic Gear to make strategic decisions that aided in the successful launch of the company and its accelerated growth.

Motochicgear.com

“Having the right data, at the right time, from the right audience makes all the difference.” -Kelly Williams, Founder, MotoChic Gear “We’re data-driven but cost-conscious. So I very much appreciate having a tool like Qualtrics, which is user friendly and powerful for validating what our customers want. It’s the best insight platform on the market.” – Debra Chin, CEO

  • Industries
  • Consumer Goods
  • Automotive
  • Use Cases
  • Market Research
  • Customer Insights
  • Size
  • Small Organization

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