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Customer Experience

Analysis and Insights
for CX Leaders

Qualtrics, the leader in experience management software, was awarded the Temkin Group’s fifth annual Customer Experience Vendor Excellence (CxVE) Award. The award recognizes organizations that provide products and services that help companies improve the customer experience they deliver. The award nominations are judged based on a company’s capabilities, results, and client case studies. The awards […]

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Experience Management at JetBlue

Experience management (XM) is a new business discipline that allows organizations to design and optimize product, customer, employee, and brand experiences. JetBlue, JD Power’s North America’s 2016 satisfaction leader among low cost carriers, uses Qualtrics XM™ as their platform of record to collect, analyze and act on customer and employee feedback across the company. Before […]

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Manage Every Experience That Matters: Why X-Data Is the New Imperative

Last month, I had one of the world’s largest insurance companies in our office. 2016 was a banner year for them. They had record earnings and stable growth, their stock was at an all-time high, and shareholders were thrilled with the company. But despite their success, they told me, “Ryan, we know someone is coming […]

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Qualtrics Top 10 CX Predictions for 2017

Customer experience (CX) has become a key differentiator for today’s top brands with everyone rushing to advance their programs. But where best to spend time and effort for maximum results? What does the future of CX look like? Here are predictions from Luke Williams, Head of CX at Qualtrics, on top CX trends for 2017. Customers 1. Customer […]

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Qualtrics Certification: From Insights to Value

At Qualtrics we say certification is not a token achievement. That’s because Qualtrics Certification is challenging. But challenging is worth it because certification teaches you how to capture insights. And from insights, it’s just one more step to value. I hope you’ll join us for Certification at the 2017 Insight Summit. As a little enticement, […]

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The Most Common Reasons Customer Experience Programs Fail

This article was first published in the Harvard Business Review. You can find it at Most customer experience (CX programs) are positioned as strategic, but quickly veer away from business objectives and become simply about tracking CX metrics. Time passes slowly, data continues to mount, and paralysis sets in. Big, strategic goals evolve into […]

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