Customer Analytics Software

Turn everyone in your organisation into a stats genius, with intelligent analytics powered by AI and machine learning that do the hard work for you. Qualtrics iQ helps you identify emerging trends, anticipate future needs, and deliver ahead of customer expectations.

Deliver relevant, real-time insights to the right people with role-based dashboards that automatically give teams and individuals the insights they need to make an impact in their day-to-day. With the right customer data at hand, each team can act quickly to improve the experience with no need to sift through pages and pages of irrelevant data.

View your operational data side-by-side with customer data to build a complete view of your business and demonstrate the ROI of your customer experience improvements.

Integrations from Qualtrics partners take your experience management to the next level with out-of-the-box integrations with Salesforce, Tableau, Marketo, Slack and Adobe Analytics plus APIs to build out custom integrations and automation into the systems you’re already using.

Get up and running with a best-in-class digital CX program on the most powerful CX platform in no time. Certified XM Solutions, customised for your industry, deliver prescriptive CX programs, with expert content, workflow, and automation built directly into the Qualtrics platform. From relational and transactional to full journey customer experience programs, understanding and optimising your customers’ experience has never been easier.

The crowd has spoken. Qualtrics is proud to be the XM pioneer and customer analytics software category leader in the top right quadrant on the #1 independent software review site.

Read unbiased reviews from real customers and compare for yourself.