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Q-Connect - XM Practitioners Breakfast

Harnessing AI to Decode Unstructured Data with Text Analytics

MARCH 13, 2024 // 8:00 AM - 10:00 AM AEDT
Qualtrics Sydney Office Level 15
1 Denison Street
North Sydney, Australia

We all know there is a rich source of information in unstructured data but how do you extract value to drive change? Join us for Breakfast with Keegan Brenneman, previously of Clarabridge (the world's most advanced conversational analytics engine) to hear how you can unleash the power of text analytics to learn what customers want, what they need, what they find frustrating, why they contact you, and how they feel about your brand. Basic NLP is not going to cut it. To really understand what matters to your customers, you need exceptional natural language understanding (NLU).

Learn what exists today in Australia, how to leverage it and what the future looks like in leveraging AI to decode unstructured data to drive change.

What you’ll learn

  • Qualtrics AI and natural language understanding capabilities in Australia

  • How you can leverage AI & Machine Learning to help identify emerging trends and key insights from your solicited surveys, contact centers, digital assets or social reviews to deliver seamless, fictionless experiences across customers and employees

  • Qualtrics future roadmap to help you crawl, walk or run with new innovations

Key Speaker

Keegan Brenneman, Product Lead- Text Analytics, Qualtrics
Keegan Brenneman leads the Text Analytics Product Management team just out of DC in America. He transitioned over with the Clarabridge acquisition and brings his strong background in leveraging AI and NLP technology to deliver customer experience outcomes, particularly in the area of conversational analytics and customer care solutions.


Wednesday, March 13, 2024

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8:00 AM – 10:00 AM AEDT


Qualtrics Sydney Office Level 15
1 Denison Street
North Sydney, Australia

Reserve your seat today!