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  • Qualtrics Platform
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Strategic Research Trial


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About the Strategic Research Trial

Qualtrics offers a free account option that allows users to try a limited scope of features. However, more advanced research or complex feedback studies may require additional, advanced features. For researchers who are interested in exploring enhanced features, but aren’t ready to purchase, it’s easy to start a 30-day free  trial of our Strategic Research offerings.

Our Strategic Research product is an advanced research solution that combines experience feedback, sophisticated research methodologies, and analytics in a single platform. With real-time insights, and automated actions embedded into every business workflow, Strategic Research gives everyone the tools to design experiences that power breakthrough products and services.

Benefits of the Strategic Research Trial

A comparison of the features included in free accounts vs. a full Strategic Research license can be seen by scrolling down on this page. Benefits of the Strategic Research trial include:

  • Sample projects where you can explore the full breadth of the trial’s offerings, especially for data, analysis, and reporting. Sample projects also exist for Product Optimization (Conjoint), Product Prioritization (MaxDiff), Experience Drivers Analysis, and Relationship Health
  • 21 question types (static, standard, specialty, and most advanced)
  • Unlimited questions per survey
  • Piped text
  • Question randomization
  • Skip, display, and branch logic
  • 50+ survey templates
  • ExpertReview: methodology, question quality, compliance, and response quality
  • 17 XM Solutions
  • 75+ survey languages
  • 4 preset survey themes
  • Survey Collaboration
  • Question library
  • Project approval workflow
  • Web (anonymous link)
  • Email
  • Social media
  • QR Code
  • Text iQ – instantly analyze text responses
  • Crosstabs – perform multivariate analysis on two or more variables at a time like pivot tables
  • Stats iQ – identify hidden trends and produce predictive models
  • Response weighting – change the weights of variable fields for improved data
  • Results reports
  • Advanced reports – build your own reports
  • Filters
  • Screen Outs – flag or exclude low-quality responses
  • Data exports (CSV, TSV, Excel, XML, SPSS, and more)

A full Strategic Research license also has benefits not included with a trial, such as SMS and offline app distribution, vanity URLs, and more. Scroll down on this page for a full list of features.

Not Included with the Strategic Research Trial

The Strategic Research trial has a few limitations compared to a full Strategic Research license:

  • Expires in 30 days
  • Can only collect 300 responses, including retaken and deleted responses. Responses in progress will not count towards this limit until they become recorded responses. See the Recorded Responses page for more information about what counts as a recorded response.
  • Have a maximum of 3 active surveys at a time
  • Send a maximum of 200 emails total/100 emails a week (total includes emails sent across all surveys – both invites, reminders, and thank yous).
  • Limited look and feel customization
    • Can select options on the Theme, Layout, and motion tabs of the Look & Feel editor. Cannot edit the header/footer sections of the General tab, custom CSS on the Style tab, use the Logo tab, or upload a background image on the Background tab.
  • No file upload or screen capture question types
  • No Javascript
  • No Custom XM Solutions (authoring)
  • No custom themes
  • No SMS distributions
  • No offline app
  • No XM Directory
  • No dashboards
  • Doesn’t have access to the following XM Solutions that are included with a Strategic Research license:
    • Product Optimization (Conjoint)
    • Product Prioritization (MaxDiff)
    • Pricing Study – Gabor Granger
    • Experience Drivers Analysis
  • No phone, chat, or email support

Starting a Trial

If you don’t have an account yet, you can sign up for your Strategic Research trial on this page.

Users with free accounts can either click the Start Free Trial banner on the lower-left of every page, or go to the Plans page by clicking Upgrade Plan from the account menu and select Strategic Research.

For information on upgrading your trial to a self-service license, see Upgrading a Free or Trial Account.

Image of account with trial started, as indicated by banner along the top of the projects page

FAQs