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  • Qualtrics Platform
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    Qualtrics Social Connect

Self-Service Licenses


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About Self-Service Licenses

Free users, trial users, and website visitors to the Buy Qualtrics Online page can purchase a self-service Qualtrics license directly with a credit card. These self-service licenses are offered out-of-the-box, at flat-rate pricing, for customers who want to get started using Qualtrics in minutes and don’t need Qualtrics services or support to get up and running.

There are limitations to self-service licenses, including:

  • Generic branding: Qualtrics accounts for self-service licenses are immediately created after purchase with auto-generated brand IDs. Brand IDs cannot be changed after creation. You can still implement a standard Vanity URL or apply custom branding to the Look and Feel of your surveys.
    Qtip: If you are interested in a custom brand ID, you can upgrade to a custom plan that includes onboarding support. Log in to the My Profile section of the Customer Success Hub to begin this process.
  • FedRAMP: At this time, self-service licenses cannot be created in our FedRAMP environment.
    Qtip: If you need to maintain FedRAMP compliance, you can upgrade to a custom plan that includes onboarding support. Log in to the My Profile section of the Customer Success Hub to begin this process.
  • Limited responses: The Strategic Research plan available for direct purchase comes with only 1,000 responses or equivalent interactions. For more information on interactions, see the FAQ at the bottom of the Pricing & Plans

Upgrading a Free or Trial Account

If you’ve previously signed up for a free account to get a feel for the basic capabilities of the Qualtrics XM Platform, or a trial account to try out the premium features available in a Strategic Research license, you can upgrade your account to a self-service license.

To upgrade your account, navigate to the Plans tab by clicking the silhouette in the top-right corner of your account and selecting Upgrade Plan from the dropdown.

upgrade plan button in account

Alternatively, you can select Account Settings, and then navigate to the Plans tab.

Qtip: Upgrade Plan is only available in free or trial accounts. If you are accessing Qualtrics through an existing Qualtrics license, you will not see this option.
Qtip: The Plans and Billing tabs are only available in free or trial accounts, or accounts associated with a self-service subscription license. If you are accessing Qualtrics through an existing Qualtrics license that was not purchased through self-service, you will not see these tabs in account settings.

Within the Plans tab there is a table that lets you compare the features and capabilities included in a free account with difference licenses. To upgrade, click Buy now for the license you wish to purchase.

Qtip: If you anticipate needing a higher volume of responses than available in the direct purchase plan, or are interested in other Strategy & Research products, or other product suites, click Request quote to connect with our Sales team and learn more about different upgrade options.

Provide your credit card and billing information, agree to the Terms of Service and Annual Auto-Renewal Policy, then click Complete Purchase to process your payment and create your new license.

page with fields to enter card information

You will receive a purchase confirmation when your transaction is complete. Log out of your account and log back in to access your new license.

Buying a License without an Existing Account

If you have never signed up for a free or trial account, don’t have an existing Qualtrics license, and are ready to purchase a self-service license, you can buy directly from qualtrics.com/buy-online. This page provides a table that lets you compare the features and capabilities included in a self-service Strategic Research license versus a free account, or a license with a higher usage capacity.

To purchase, enter your email address in the form at the top of the page, and click Buy Now.

field to enter email address to begin trial

Qtip: If you have already signed up for a free or trial account, or have an existing Qualtrics license, you won’t be able to make a purchase through this web page. If the email address you entered is already associated with an existing account, log in to your free account and upgrade from there, contact your account team for assistance upgrading your existing license, or enter an email address that isn’t associated with any Qualtrics accounts.

You will then receive an email that will let you verify your email address and proceed to purchase. Enter the account details required to set up your new license, your credit card and billing information, and agree to Qualtrics’ Terms of Service, Annual Auto-Renewal Policy, and Privacy Statement. When you click the Submit button, your payment will be processed, and a new account will be created for you to use. Once your transaction has been completed, you will receive a purchase confirmation. Log in to Qualtrics to access your new license.

Managing Your License

Updating Your Payment Card

Self-service subscriptions are billed annually, payable by credit card at the start of each annual term. Upon renewal, your credit card will be automatically charged, according to Qualtrics’ Service-Specific Terms.

You can view the credit card you have on file in the Billing tab within Account Settings. If you need to remove the payment information on file, click Remove payment information in the Current Payment Information section. To add a new payment card, enter the card number, expiration date, and CVC in the Update Payment Information section and click Submit. This will replace the payment information on record, and the new payment card will be charged upon renewal unless you cancel your subscription before the renewal date.

fields to update credit card info

Canceling a Self-Service Subscription

You can view your subscription renewal date and price in the Billing tab of Account Settings. If you do not want to renew your subscription, click Cancel renewal in the Active Subscription section of the page. This will prevent your subscription license from renewing at the expiry date, and prevent your payment card from being charged. It will not cancel your active subscription.

information about active subscription

You will continue to have access to your subscription license until your expiry date. Upon expiration of your active subscription term, your account will be downgraded to a free account. You will retain access to your surveys and any collected response data, but you will lose access to premium features included in your paid subscription license. You can export your surveys, response data, reports, or dashboards while you have access to them.

Upgrading a Self-Service Subscription

If you have reached maximum usage of your license, such as using all available responses or available user seats, or if you are just interested in getting more out of Qualtrics, you can upgrade your license. To learn about options and pricing for expanding your license, navigate to the Customer Success Hub.

  1. Once in the Customer Success Hub, click See More Details in the My Information box.
    "see more details" button within customer hub
  2. Scroll down to the Account Team box and select navigate here.
    "navigate here" button within account information
  3. Select License Review from the menu.
    license review option
  4. Confirm or enter your name, email, any emails to be cc’d on the request, and username.
  5. Select Explore increasing capacity or adding new features.
    additional options about license review
  6. Specify the nature of your upgrade (e.g., add user seats, buy additional responses, upgrade to a new product or suite, etc.).
  7. Click the forward arrow to submit your request.

Datacenters

Accounts for self-service subscription licenses bought online with a credit card are automatically generated once the payment has been successfully processed. Your new account will be created on a regional datacenter based on your IP address at the time of purchase.

You can view your assigned datacenter in the Qualtrics IDs section of Account Settings, or in your Profile in the Customer Success Hub.

Attention: Self-service accounts are not compatible with Qualtrics’ FedRAMP environment, and cannot be moved into it.

Logging in to Qualtrics

Once you complete your purchase, either by upgrading a pre-existing free or trial account, or buying directly from the Qualtrics website, you can log in and begin using Qualtrics immediately. For more information, see Logging into Your Account.

Qtip: If you are having trouble logging in to your account, see Login Issues for more information on accessing your account.

FAQs