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Survey Flow (360)

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Attention: Many links on this page link back to pages regarding standard Qualtrics surveys, not just 360 surveys. Detailed below are the differences you will need to be aware of on each page. While some content may look slightly different when creating your 360 survey, feature functionality remains the same.

About the Survey Flow

The Survey Flow is a block-level view of your survey. From here, you can customize where participants go in your survey and what they see. You can perform simple tasks like rearranging blocks, or you can add elements like Branch Logic that direct and personalize your participants’ survey experience. Participants will start at the top of the flow and work their way through until they reach an end point and finish the survey.

Available elements in the Survey Flow

The 360 Survey Flow is exactly the same as the Survey’s Platform’s except for three key differences:

  1. Reference Surveys are not available for 360 surveys; they are only available for standard Qualtrics surveys.
  2. Authenticators are not available for 360 surveys; they are only available for Employee Engagement and standard Qualtrics surveys.
  3. 360 surveys have fewer options available in the End of Survey Element. See the End of Survey Element section below for more information.

With these differences in mind, visit the Survey Platform’s Survey Flow support page for an overview on the Survey Flow.

Show Block

You can use Show Block to display a block at any point within your survey. A block is a group of questions that are displayed as a set within your survey. Every survey includes at least one block of questions.

Showing a block works the exact same way in 360 surveys as it does in the Survey Platform. For more information, visit the Survey Platform’s Show Block support page.

Branch Logic

Branches are useful when you want to send participants down different paths in the survey. You can use Branch Logic to branch participants to different Survey Flow elements based on variables like question responses or Embedded Data. It’s a bit like a choose your own adventure novel. Depending on how your participants answer certain questions, they will take different routes through your survey.

Branch Logic works the exact same way in 360 surveys as it does in the Survey Platform. For more information, visit the Survey Platform’s Branch Logic support page.

Embedded Data

Embedded Data is any extra information you would like recorded in addition to the question responses. For 360 surveys, there is no need to use Embedded Data to pull in information from a contact list since contact lists are not used for 360 surveys. Instead, participants are uploaded into the project with their personal information, which will be automatically recorded when the individual takes the survey.

Qtip: Metadata and Embedded Data are not the same; metadata is exclusive to 360 surveys. For more information, visit our Metadata support page section.

Besides the above mention regarding contact lists, Embedded Data works the exact same way in 360 surveys as it does in the Survey Platform. For more information, visit the Survey Platform’s Embedded Data support page.

Randomizer

With a Randomizer in your Survey Flow, you can randomly present question blocksEmbedded Data, and other Survey Flow elements to your participants.

Randomizers work the exact same way in 360 surveys as they do in the Survey Platform. For more information, visit the Survey Platform’s Randomizer support page.

Web Service

Sometimes you may want to include more complex features in your survey. Maybe you want to pull in the top 10 headlines from a news website into your survey, or you want to automate a second survey distribution to be emailed to the participants of a first survey exactly two hours later. A Web Service would allow you to do just that by making requests to a designated URL.

Web Services work the exact same way in 360 surveys as they do in the Survey Platform. For more information, visit the Survey Platform’s Web Service support page.

End of Survey Element

Even though you can easily change the default end of survey experience, you sometimes may want a different end-of survey experience for different participants. With the End of Survey element in the Survey Flow, you can create custom ending points, each with their own unique behavior.

The standard Qualtrics survey options to Send additional thank you email from the libraryDo not increment quota countsDo NOT record any personal information and remove panel association (not recommended)Flag response as, and Screen-out Response are only available for use with standard Qualtrics surveys and cannot be used with 360. Only the following customization options are available in 360 surveys:

Available options in the Customize End of Survey option

  • Override Survey Options
  • Default End of Survey Message
  • Custom End of Survey Message
  • Redirect to a URL
  • Show Response Summary
  • Do NOT Record Survey Response

Besides the exclusions listed above, End of Survey elements work the exact same way in 360 surveys as they do in the Survey Platform. For more information, visit the Survey Platform’s End of Survey Element support page.

Table of Contents

You can use the Table of Contents feature to allow your participants to easily navigate between your question blocks while taking your survey. Each survey participant will have access to a Table of Contents that allows them to jump to different sections in your survey and track their overall progress.

The Table of Contents works the exact same way in 360 surveys as it does in the Survey Platform. For more information, visit the Survey Platform’s Table of Contents support page.

Text Sentiment – Topic

As respondents provide open feedback on your survey, Qualtrics can assess the sentiment of the response, topics used in the response, and the sentiment of those particular topics. Once these calculations are made, you can use branch logic to send respondents to different paths in the survey depending on the sentiment or topics present in their response.

360 projects do not have Text iQ in the Data tab. However, the Text Sentiment – Topic element will still work exactly as it does in the Survey Platform. For more information, visit the Survey Platform’s Text iQ-Powered Survey Flows support page.

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