Survey Platform - Social Media Distribution | Qualtrics

Social Media Distribution

What's on this page:

IntroductionPosting Your Survey


The Social Media tab in the Distributions module makes it easy to post your survey to social media websites. Qualtrics currently supports the following sites:

  • Twitter
  • Facebook
  • Reddit
  • LinkedIn
  • Google+
  • Pinterest

When sharing a survey through social media, the social media site the respondent comes from will be recorded in each response as Embedded Data. Simply add an Embedded Data field to your survey and name it Q_SocialSource. You can access and report on this data the same way you access and report on all other Embedded Data fields.

Posting Your Survey

  1. In the Distributions module, click the Social Media tab.image01
  2. Click your preferred social media platform.image00
  3. Fill out the login prompt (if you are already logged in, you won’t see the prompt).image03
  4. Follow the subsequent prompts from the social media site to post your survey link.image02
Qtip: Qualtrics uses pop-ups to connect to these various social media platforms. If you’re having difficulty accessing these features, try enabling pop-ups.