About Actions in Global Navigation
Actions allow you to trigger tasks based on various Qualtrics events. This could include creating a ticket when someone opts-out of your XM Directory, or sending a follow-up email to a customer after a low satisfaction score. The Actions page in the global navigation allows you to create and manage all the actions set up for your account in one central area.
When creating an action, you will have the option to use an actions template. These are pre-configured workflows designed to make setting up useful workflows easy. Actions templates are created by our Qualtrics subject matter experts to leverage industry standards for workflow automations.
- From the global Actions page, click Create an action.
- Templates will be listed below the “Actions from scratch” section. There are many different workflows available based on various outcomes, so take the time to find the workflow that works best for your goals.
- When you’ve found the template you want to use, click on it.
- In the side panel, review the overview of the template. This will contain a general description of the workflow, what it’s best used for, how it helps your organization, and what’s included in the template.
- When you’re ready to continue, click Get started.
- You’ll be brought to a guided setup to configure the workflow. Use the Step-by-step instructions to help you set up the workflow. Visit the linked support pages in the instructions to learn more about each item in the workflow.
- Click the different items of the workflow to configure each one.
Qtip: Unconfigured workflow items will be highlighted.
- When finished setting up the workflow, make sure to toggle it On.
Below are a few example templates. This is not an exhaustive list of available templates. Log into the platform to begin exploring all of the options available to you.
- Create a Qualtrics ticket for website or app support requests: This template uses a tickets task to create a Qualtrics ticket when a new survey response for support comes in on a website or app intercept.
- Get an email when NPS drops week-over-week: This template uses a calculate metric task to calculate your organization’s week-over-week NPS score, and sends an email if the score drops below a certain threshold you set.
- Import Salesforce data into XM Directory: This template combines an extract data from Salesforce task and an load data into XM Directory task in an guided setup to easily import data from Salesforce to save in your Qualtrics XM Directory.
Creating an Action From Scratch
- Use the navigation menu in the top left to select Actions.
- Make sure you’re in the Actions section.
- Click Create an action.
- Determine whether the action should be Started by an event (i.e. event-based), or Started at a specific time (i.e. scheduled). For a comparison of these options, see Scheduled Actions vs. Event-Based Actions. Alternatively, you may use a prebuilt template.
- Click Get started.
- Give your action a name.
- Based on what you chose in Step 4, either determine the frequency of your scheduled action or choose the event that will begin the action.
- If desired, click the plus sign ( + ) and choose Conditions to add conditions to your action. These conditions determine when the action will trigger. See Creating Conditions for more information on building conditions.
Example: Let’s say you’re creating an action based on a Survey Response Event to send a follow-up email to customers with a low satisfaction score. You can create a condition based on the satisfaction question so that only customers with a score below a certain threshold receive the follow-up email.
- Click the plus sign ( + ) and select Task.
- Select the task that will be carried out in the action. For more information about the events available to you, see Defining Tasks.
Qtip: Depending on your account permissions and Qualtrics license, not all task types may be available to you. Contact your Account Executive if you have questions about what’s included in your Qualtrics license.
- When finished, make sure to toggle your action on.
Managing Your Actions
In the Your actions section, you can view and manage your actions.
The Actions section contains a table with all of your actions. This table contains the following information about your actions:
- Name: The name of the action.
- Trigger: The event that begins the action.
- Subject: The survey that the action is based on. Alternatively, if the action is a schedule action, then the subject will list when the action will run.
Qtip: This value may be blank as not all actions need to be connected to a survey.
- Tasks: The task(s) that are carried out by the action. The icons here correspond to the task icons when setting up an action; hover over an icon to see the name of the task.
- On/Off: Determines if the action is on (enabled) or off (disabled). You can click the toggle button to turn an action on or off.
In addition to these action details, you can perform various actions to your action by clicking the three dots next to the action.
- Edit: Allows you to edit the event, conditions, and task of your action.
- Rename: Allows you to give your action a new name.
- Copy: Allows you to duplicate an existing action.
- Delete: Allows you to delete an action.
Qtip: Deleting an action is permanent and will halt any current and future instances of the action. Past instances of the action will still be viewable in the Reporting & History section.
To search your actions, begin typing into the search box in the Actions tab. This search bar will match what you type with action Name, Trigger, Subject, and Task. It will also search the payload of the task.
Reporting & History
The Reporting & History section lets you see the past runs of your actions and the details about those runs. This section is particularly useful if you have an action that is failing. The Reporting & History will contain information about why the action failed, helping identify and fix the issue. See Reporting & History in Global Actions for more information.