Analysis + Decisions
Sophisticated analysis — no stats degree required
Advanced data processing
Stop exporting, start understanding. With response weighting, customised variable creation, and 30+ values per variable, you can process even your complex data sets from right within Qualtrics. New responses? Changing variables? No problem. Never export again.
Take your confidence level to 100%. Complicated data sets don't phase us. Simply choose the variables you want to analyse: Qualtrics automatically runs the right statistical tests and surfaces the strongest relationships. Yes, automatically. We even suggest the right visualisations for your data. Did we say automatically?
Easy reports + role-based dashboards
Put accountability front and center. (Sorry, slackers.) Every user sees dashboards tailored for their role, so everyone knows what to do—from C-suite to the front lines. Qualtrics drives visibility, action and accountability at every level of the organisation.
Action + Improvements
Become your company’s action hero
Customised automatic alerts
Qualtrics delivers alerts on your phone, in your inbox, on your wrist, wherever you need them. Notify the right people automatically based on thresholds you set, and track individual and team performance, all on the Qualtrics platform.
Close the loop at scale
Qualtrics closed-loop ticketing lets you track every issue to resolution. Escalate and reassign tickets, create sub-tickets, and respond to customers at scale. Turn issues into brand- strengthening experiences.
Set your own thresholds for automatic triggers to act on feedback instantly. Whether an automatic email, mobile alert, Slack chat, or anything else, we make it insanely simple to take action. Insights in, actions out.
Predictive Intelligence Engine
It’s like a crystal ball, but it actually works
Intelligent text analytics
Qualtrics analyses open text, automatically suggests relevant topics, and assigns sentiment scores to individual comments.
Key driver analysis
Qualtrics automatically identifies and prioritises key driver variables so you know where to focus your efforts.
Qualtrics automatically relates dozens of variables and identifies statistically significant relationships in plain English with a single click.
Qualtrics automatically runs the appropriate regression analysis prioritising the highest correlated variables and enabling real-time modeling.
Weave experience data into all the mission critical systems of your business
Connect your data
Close the data loop with Qualtrics. Sixteen system-level integrations and dozens more through file transfer mean data flows back and forth to your internal and external systems—no coding required.
Qualtrics works where you work. Pull your contacts from Marketo. Share visualisations with Tableau. Collaborate with Slack, or integrate hierarchies from Workday. Connect with all the best technologies.
Drive results by notifying teams based on any parameter you set, ensuring experience data drives the right actions in the systems you already use.
Always one version, always updated.
Consistently consistent. XM runs one global version, so you never have to worry about file formats, data consistency, or whether Maya in Rome is seeing what you’re seeing.
Federal-grade security layers mean your data is safe from bad guys, Mother Nature, and Ctrl+Alt+Delete. With secure data centers, access control, cloud infrastructure, firewall and network security, and defensive monitoring, safety and security are a package deal.
Whatever the load, we handle it. Cloud infrastructure, redundant data storage, and 99.97% uptime since 2010 means that your platform is always on and accessible anywhere. With unparalleled cloud power, the Qualtrics core is reliable.
One Security Model
A digital vault for your experience data
Locked. Down. Data encryption, SMTP and DKIM email protocols, and client controlled single sign on, mean that your data stays between you and your respondents. Right where you want it.
Your intellectual property stays with you, not the sales rep that just jumped ship. You always see, own, and retain all data gathered. Grant or revoke access at any time.
Your data, right next door. With data centers in key jurisdictions worldwide, you can tailor your storage and transmission to match your policies.
No more file-swapping snafus. Role-based dashboard access, and anonymity thresholds for sensitive data mean that only the right eyes get the right views.