Experience Management Platform
Eliminate bad experiences with one System of Action
Qualtrics XM combines the world’s best technology for listening to feedback with automated and integrated workflows that drive action at every level of the organisation. Now you can empower your team to hear every stakeholder’s voice and close every experience gap.
XM Automated actions
Breakthrough results. Driven by your actions
Turn insights into actions that drive the organisation forward with workflows designed to help you walk the talk when it comes to experience management.
- Automatically alert the right people, in the right teams, and on the right channels with notifications
- Automate any action - create a ticket, send a message, send an incentive reward, share a result of a study or create a follow-up action from a result
- Close the loop at scale to solve problems quickly and track strategic improvements over time
Hunt down and eliminate bad experiences
Anyone from the boardroom to the frontline can take action
- Start a new project across any of the four core experiences of a business—customer, employee, product and brand
- Make everyone an XM expert with pre-built templates and solutions available across the organisation, pre-built and available out of the box
- Make experience management a daily habit with XM Mobile and notifications
Collect + Connect
Your ultimate listening system
Collect and connect data at every meaningful touchpoint to get visibility into every experience.
- Connect 130 channels including web, SMS, voice, video, social and many more. Hear every voice.
- Build distinct customer segments and detailed customer journeys in XM Directory
- 360 views of customers with experience data like feelings beliefs and emotions + operational data like behavior or spend patterns all in one place
Analytics + Intelligence
Know exactly what to do. Powered by built-in intelligence.
Surface deep insights from even the most complex data sets at the click of a button. Our powerful, predictive analytics engine surfaces deep insights faster to the people who need to see them.
- Automatically analyse unstructured data like voice and open text to see trending topics and sentiments
- See the key drivers of everything from employee engagement to customer satisfaction, spend and loyalty
- Advanced statistical analysis at the click of button
- Move beyond insights with recommended actions on ways to drive impact
Your mission critical systems all in one place
Want to see how your actions will improve revenue, reduce attrition, increase engagement, and drive loyalty? Connect all your systems for unprecedented insight and trigger actions and alerts in the systems you teams are already using.View our Integrations
Get started on the #1 XM platform
Trusted + Secure
The gold standard in security and compliance
- Data encryption, SMTP and DKIM email protocols, and client-controlled single sign on keeps your data secure
- Your data is all yours. With secure data centers, access controls, cloud infrastructure, firewall and network security, you’re the only one with access
- Tailor your security to meet industry or regional security and privacy standards, including GDPR one-touch data deletion
Govern + Standardise
Manage experiences across the entire organisation
Manage your deployment centrally and enable the rest of the organisation with all the admin controls, solutions, and templates you need to keep everyone on track
- Monitor usage, consumption, and activity across the organisation
- Project approval controls to control research quality
- Data policy management