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The consumer trends shaping 2024 revealed

From the rise of artificial intelligence to ongoing economic pressure, the consumer experience continues to change considerably. The companies that win amid this change will be those that listen and adapt to meet consumer needs.

Watch now to get a first look at the 2024 global consumer trends – where we’ll explain what really matters to consumers right now, so you can plan your CX strategy for the year ahead.


  • The key trends shaping 2024 globally and in EMEA, according to 28k+ consumers

  • Expert guidance on how to meet changing consumer expectations with the latest technology

  • Q&A with our CX experts to cover top-of-mind challenges, opportunities, and questions

Watch Now

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Picture of Moira Dorsey

Moira Dorsey

XMP, Principal XM Catalyst Qualtrics, XM Institute

Moira is a Principal XM Catalyst with Qualtrics XM Institute. During her career as an experience management researcher, advisor, and speaker, Moira has coached scores of leaders on how to find the sweet spot where customer needs, employee experience, business goals, and operations combine to produce great experiences that drive growth. Prior to joining XM Institute, Moira was a VP at Forrester Research. As head of Forrester’s CX research and advisory practice, she developed high-performance teams and led the CX product portfolio to double-digit growth.

Picture of Leonie Brown

Leonie Brown

Principal XM Scientist, Qualtrics

Leonie Brown is an XM Scientist at Qualtrics, specializing in customer experience, research methodologies, and modernizing the contact center. She’s worked with 100s of brands to design, implement and optimize their CX programs, using her vast amounts of experience to help brands turn happy customers into higher revenue and lower churn.

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