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Session 4 | [Strategy & Research] Qualtrics
AI-fueled innovation takes research to new heights
Ken Choi Head of Strategy & Insights Solutions, APJ | Qualtrics
Our 2024 Strategy & Research Trends Report further validated the use of AI amongst researchers to analyse multi-source, ever larger amounts of data. This session outlines an actionable roadmap to use emerging technologies - like AI and digital qualitative methods - to speed up, scale up, and drive greater ROI through your research in 2024.
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