Why Choose Qualtrics?

The world’s leading research platform

Find Out More

“We couldn’t survive without it. We use their tools for everything from simple concept tests to complex conjoints.”


Build your surveys in house, customise dashboards for different roles in the organisation, set up automatic actions and alerts, customise the look and feel to match your brand… we’ll help you do it your way.

Sophisticated Surveys. No Coding Required

100+ question types, embedded data, advanced branching and display logic, quotas, triggers, mobile and offline compatibility, randomisation and every advanced feature you need.


Real-time insights backed by powerful analytics from relating dozens of variables to predictive regression calculations and intelligent text analysis. All in a few clicks.

Built around your organisation

“ With Qualtrics we are able to keep our research in-house because it is so easy to manage surveys and analyse the data.”

Start off on the right foot

Before you get started, our experts will work with you to make sure the system is properly configured and integrated with your existing IT infrastructure.

Make everyone an expert

Get the most out of the platform with training and certification for all your users – from beginners to super-users.

Help whenever you need it

With your system up and running, your dedicated customer success representative will work with you to help you get the most from the platform. And if you need support, we’re here 24 hours a day.

Big or small, we’ve got this

Scale quickly across multiple locations

We’ll help you roll out experience management throughout the organisation. Want 4 languages? 5 countries? 1 million responses? No problem. We’ll work with you to design and implement a solution that works exactly how you need it.

Take it global

With 16 languages native to the platform, your respondents see the survey in their preferred language while all results feed into a single dataset so you can see the global picture.

All on one platform

“With Qualtrics, it’s like our customers are sitting beside us every day, telling us how we’re doing.”

Combine all your data

You have lots of data. We close the loop so you get a single view with no coding required whether it’s Adobe or Google analytics or many other system-level integrations or dozens more through file transfer.

Seamless APIs

Pull your contacts from Marketo. Share visualisations with Tableau. Collaborate with Slack. Generate leads in Salesforce from your respondents. We connect all the best technologies into our experience management platform.

Secure and reliable

Your data, safe and secure

With secure data centres, access control, cloud infrastructure, high-end firewalls and network security all your data is safe and secure.

You own the data

The data is all yours – we don’t know what data you’re collecting and you own everything, so it’s 100% private and confidential.

Access your data any time, any place

With our cloud infrastructure, redundant data storage and 99.97% uptime since 2010, your data is always available.