K-12 Education
One platform for every insight. Real results across the K-12 ecosystem.
Unify student, teacher, and family insights in one platform, eliminate fragmented tools, and direct your budget toward programs proven to make a difference.
Built for every corner of the K-12 ecosystem
Whether you're running a district, researching the educational landscape, or building for it, more data isn't the answer. Too often in education we find ourselves data rich and insights poor. Progress comes from centralizing your data, quickly gaining insights, and taking action.
Make the right decisions with full context
Integrate and unify your systems to surface new insights, cut costs, and build efficiency.
Become the top choice for families
Build trust one responsive interaction at a time.
Prioritize the changes that will retain teachers
Allocate funds and energy to the improvements that matter most.
Every voice. Every signal. Every opportunity.
Every voice. Every signal. Every opportunity.
Qualtrics connects perception, behavior, and outcome data from students, teachers, staff, and families—across surveys, digital channels, operational data, and your existing SIS and HRIS systems—into a unified view that gives every leader the context to act.
Confident program decisions under pressure
Confident program decisions under pressure
When funding gets cut, you need the full picture of what’s working and what isn’t. Qualtrics replaces fragmented tools with one platform that combines outcome data with perception data, so your team can prove what's driving outcomes and defend the programs worth keeping.
- Unified data from surveys, SIS, attendance records, and academic outcomes in one view
- Program impact measurement tied to real outcomes — not just satisfaction scores
- District, school, and individual-level views for targeted intervention
Give families a reason to choose you
Give families a reason to choose you
Families with negative perceptions of their district are four times more likely to explore alternative schooling options. With Qualtrics, you can respond to their needs before they make a decision to enroll elsewhere.
- Multi-language, multi-channel feedback across the family and community journey
- Public-facing dashboards demonstrate responsiveness and transparency
- Automated workflows to route family concerns to the right staff quickly
Give researchers a faster path to insight
Give researchers a faster path to insight
Whether you're a K-12 research organization or an EdTech, Qualtrics gives you the infrastructure to turn one-off studies into cumulative knowledge and the market intelligence to know exactly who you're serving and where you're losing them.
- Cut research timelines from months to weeks and surface findings as data comes in
- Connect findings across studies so insight compounds instead of resetting
- Benchmark market and brand perception while reaching hard-to-find education audiences
Keep your best teachers in the classroom
Keep your best teachers in the classroom
Losing a teacher costs large districts an average of $25,000. Identify the drivers of burnout and disengagement early, and give principals and HR leaders the tools to act on what they find before teachers start looking elsewhere.
- Always-on listening across surveys, SMS, email, and QR codes
- Key driver analysis to surface root causes of attrition
- Role-based dashboards with AI-powered action recommendations for principals and administrators
Student Experience & Program Evaluation
Unify student feedback with SIS data, attendance records, and academic outcomes — then use AI analytics to identify what's driving engagement, what's driving absenteeism, and which programs are delivering results.
- Flexible surveys across QR code, website intercept, video, and voice channels—reducing fatigue through smart pulsing
- 360-degree student profiles combining feedback and other data
- Program impact measurement tied to academic outcomes and attendance
Family & Community Engagement
Capture feedback across every family and community touchpoint, show transparency around what’s working and what’s not, and build the kind of trust that keeps families in your district.
- Pre-built, scientifically validated listening programs for students and families
- Unified stakeholder profiles combining perception and operational data
- Transparent, public-facing performance dashboards
Teacher & Staff Experience
Transition from annual surveys to always-on listening across the full employee lifecycle, with scientifically validated, ready-to-go programs built for K-12.
- 50+ ready-to-go programs validated by I/O Psychologists
- AI-powered text analysis and comment summaries for open-ended feedback
- Integrated action planning tools and idea collaboration boards
Operational Efficiency
Replace the paper trails and disconnected systems slowing your teams down with automated workflows built for K-12 operations.
- Digital forms and multi-step approvals that replace manual paperwork
- Ticketing that centralizes requests and routes them to the right staff
- Automated intake and distribution that cuts manual data management time
Built for the compliance requirements K-12 districts operate under
Built for the compliance requirements K-12 districts operate under
Qualtrics meets FERPA and FedRAMP compliance requirements and integrates with your existing systems — SIS, HRIS/HCM, LMS — with flexible, phased implementation and dedicated K-12 advisory support, alleviating the administrative burden on your teams.
Related Resources
See what proactive experience management looks like for your district
Give every team—HR, student services, communications, and district leadership—the tools to close the loop on what teachers, students, and families are telling you.