XM Knowledge Base
LIVE EVENT + AFTER EVENT SOCIAL
Building Lifelong Customer value for Samsung
June 17, 2022 / 10:00am - 4:00pm + AFTER EVENT SOCIAL
Location: Qualtrics, Wework Waterloo - 10 York Rd, London SE1 7ND, United Kingdom
Building life-long customer loyalty in tech is not a small feat: every brand in the market wants to foster a large community of advocates, who will purchase, repurchase and recommend. Increasingly, achieving this loyalty is less about the product than the whole experience your customers go through during their lifecycle.
In this INTERACTIVE SESSION, Qualtrics’ leading experience management strategists will work with you to establish how Samsung can create an internal culture of excellence around customer experience by using Qualtrics XM to maximise positive interactions.
AGENDA:
THE EXPERIENCE MANAGEMENT VISION // ZIG SERAFIN, CEO AT QUALTRICS
You know Customer Experience (CX) well, but what do we mean when we talk about Experience Management (XM)? Our CEO will outline the vision for the future of XM, and explain how leading brands are using this holistic approach to differentiate and dominate their categories.
EXPERIENCING THE ART OF THE POSSIBLE: THE FUTURE OF SAMSUNG’S PROGRAMME
We have outlined our vision for XM. Taking your programme as a base we will drill down on where we see that vision helping you to further develop. We will use real data and use cases for you to tangibly experience what Qualtrics Engage & Discover, and XiD could mean to your business.
BREAKING SILOS TO OPTIMISE FOR LIFELONG CONSUMER LOYALTY // WORKSHOPS
After lunch, the event will become more hands-on, with workshops led by our team of XM Scientists, designed to help you enhance your current Experience Programme, developing the right competencies and mindsets throughout the organisation.
CLOSING
In true Qualtrics style, we’ll bring the day to a close with an exclusive experience, enjoy your favourite beverage with our professional mixologist and socialise with your peers and the Qualtrics team.
If you have any problems with registration, or have any questions about the event, please feel free to reach out to your event concierge contact Emma at ealsop@qualtrics.com