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Session airs November 17, 2022 | 8:00 AM AEDT

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Session 8 | [Customer Experience] Kantar / AustralianSuper / ebay / Xero

Panel: Proving the impact of CX

Maree Taylor Head of CX / Kantar
Jo Pizzey Senior Manager, Voice of Customer / AustralianSuper
Amanda Bourke General Manager Customer & Market Insights / Xero
Ben Bigelow Senior Manager, Voice of Customer / ebay

When it comes to getting CX program buy-in, the biggest question to answer is often: What’s the business impact? Join Kantar’s Head of CX Maree Taylor together with experts from Xero, ebay, and AustralianSuper to explore the challenges of driving internal momentum and how to navigate the disconnect between Customer Outcomes and Business Outcomes. They will share insights and actions to address today’s turbulent environment and offer advice on how to prove the impact of CX to the Board.

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