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One platform. Every type of research.
From customer insights to market segmentation to concept testing, Qualtrics ResearchCore™ is the only research platform you’ll ever needCUSTOMER
INSIGHTS
- Customer Satisfaction
- Relational NPS
- Transactional NPS
- Customer Feedback Surveys
- Event Feedback
- And more
R&D AND
PRODUCT RESEARCH
- Product Satisfaction & Usage
- Naming and Concept Testing
- Pricing Research
- Feature & Product Prioritisation
- User Experience
- And more
MARKETING AND
BRAND RESEARCH
- Brand Awareness
- Brand Preference
- Brand Positioning
- Brand Health & Equity Research
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- And more
STRATEGY
AND PLANNING
- Market & Opportunity Assessment
- Segmentation & Targeting
- Market Sizing
- Internal Feedback
- Simple Polling
- And more