Cookie Statement

This Cookie Statement describes how Qualtrics.com uses cookies and similar technologies to collect and store information when you visit Qualtrics.com websites.

What are cookies and similar technologies?

Cookies are small files placed on your device (computer, tablet or smartphone). When you access a website, a cookie is placed on your device and it will send information to the party that placed the cookie.

There are other technologies that perform a similar function to cookies. These include web beacons and clear gifs. These are often used in conjunction with cookies to help a website owner understand its users better. When Qualtrics sends you
newsletters or other messages, Qualtrics uses these technologies so that Qualtrics can track email open and click rates. In order to determine a user’s ability to receive HTML e-mail in addition to whether or not an e-mail has been opened,
Qualtrics includes a “web beacon” in the majority of HTML e-mail messages Qualtrics sends. A web beacon (a small .gif image) is activated when an HTML e-mail is opened via a request for the image on our servers. This capability helps Qualtrics
send e-mail in a format that users can read and enables Qualtrics to track the aggregate number of e-mails opened. The web beacon does not collect any personal data.

What are first party cookies?

Qualtrics’s websites have first party cookies and allow third parties to place cookies on your device. The difference between a first party cookie and a third-party cookie relates to who places the cookie on your device. First party cookies are
cookies that are specific to the website that created them. These cookies enable Qualtrics to operate an efficient service and to track patterns of user behavior to Qualtrics’s website.

What are third party cookies?

Third party cookies are placed on your device by a third party (i.e., not by Qualtrics). While Qualtrics allows third parties to access Qualtrics’s website to place a third-party cookie on your device, Qualtrics does not retain control over the
information supplied by the cookies, nor does Qualtrics retain access to this information. This information is controlled wholly by that third party according to the respective privacy policy of the third party. For more information about these
cookies, please click the “Cookie Preferences” link in the footer of the webpage.

What is a session and what is a persistent cookie?

Our websites may place session and persistent cookies on your device. Whereas the difference between a first party and third-party cookie relates to the party controlling the initial placement of the cookie on your device, the difference
between a session and a persistent cookie relates to the length of time the cookie lasts. Session cookies are cookies that typically last for as long as you are using your browser, or browser session. When you end your browser session, the
cookie expires. Persistent cookies, as the name implies, are persistent and will last after you close your browser. This allows for quicker and often more convenient access to our website.

What cookies are used on Qualtrics websites?

Qualtrics wants you to be in a position to make an informed decision for or against the use of cookies which are not strictly necessary for the website’s technical features. If you elect to reject cookies used for advertising, you will be shown
advertising that is less targeted to your interests. This will still allow you to use all of the functionality of the website.

Qualtrics differentiates between Required Cookies that are absolutely necessary for the website’s technical features, Functional Cookies that allow Qualtrics to analyze the site usage, and Advertising Cookies that are used by advertising
companies to serve ads relevant to your interests.

Required Cookies

Required Cookies are required to enable core site functionality. These cookies allow Qualtrics to provide you a secure log-in and to remember your log-in details, to establish and maintain your shopping cart, and to make sure the website looks
consistent.

Functional Cookies

Functional Cookies allow Qualtrics to analyze site usage so it can measure and improve its performance. These cookies collect information on how a website is used – for example, which pages a visitor opens most frequently and whether they
receive error messages from a page. These cookies do not save any information that permits identification of the user. The collected information will be aggregated and thus will be analyzed in a non-attributable way to a specific user. These
cookies are used exclusively to improve the performance of a website and thus the user experience.

Advertising Cookies

Advertising Cookies are used by advertising companies to serve ads that are relevant to your interests. These Cookies allow you to share pages with social networks and to post comments. Further, to serve ads relevant to your interests.

What first party cookies are on qualtrics.com?

Required cookies

Name Purpose Persistent Lifespan
QSI_HistorySession Qualtrics Web / App Feedback –
This is a session cookie that stores what pages a visitor has visited for the current session
Y Session
ci_session Part of the CodeIgniter PHP framework, this stores any data needed to be saved across a user session to improve user experience N Session
userType Tracks user type at login to Qualtrics software Y 2 Years
brandID Tracks subdomain instance at login to Qualtrics software Y 2 Years
q_marketing_community_feedback Tracks if a user has interacted with our feedback tab Y 2 Months
q_marketing_utm_ref_tracking This cookie allows us to track referrer and page behavior to allow for proper followup of form submissions Y 24 Hours
users30day This cookie tracks if a user has been active on our site in the last 30days. We use that information to determine if we need to run other scripts and cookies Y 30 Days

Functional cookies

Name Purpose Persistent Lifespan
ci_session Part of the CodeIgniter PHP framework, this stores any data needed to be saved across a user session to improve user experience. N Session

How can you manage and delete cookies?

Qualtrics provides you with the option to adjust your preferences for Functional and Advertising Cookies, and you can access preferences at any time by clicking on the “Cookie Preferences” link in the footer of the webpage.

You can also block and delete cookies by changing your browser settings. To manage cookies using your browser settings, most browsers allow you to refuse or accept all cookies or only to accept certain types of cookie. The process for the
management and deletion of cookies can be found in the help function integrated in your browser.

If you wish to limit the use of cookies, you may not be able to use all the interactive functions of our website.

Last updated: June 4, 2020