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FullStory + Qualtrics

"Our partnership with Qualtrics will make it easy for companies to seamlessly combine qualitative customer feedback with robust, digital experience data. With Qualtrics and FullStory, customer feedback becomes the fuel for the kind of product improvements that increase revenue while making users happy and successful."

Deliver exceptional experiences by letting our easy-to-use, intelligent software pinpoint when, where, and how user struggle is affecting your revenue and retention. FullStory automatically discovers, analyzes, and ranks these opportunities so your teams can confidently focus on the improvements that will yield the greatest benefits.

WHY FULLSTORY?

FullStory and Qualtrics work together to quantify the impact that a poor digital experience has on conversion rates and revenue, empowering you to prioritize the most important problems and the right solutions. Combining quantitative and qualitative capabilities, the two platforms help you contextualize what happens before, during, and after a user leaves feedback so that you can pinpoint the right remedy for any issue.

  • Laser in on sessions where a user left specific feedback, a low score, or any other response data and get a full view of their experience.

  • Leverage FullStory’s Conversions product to detect how your experience metrics correlate with conversion rates.

  • Get notified whenever negative feedback is provided on a key page and instantly jump into FullStory to get more context about the user’s experience.

Industries

Retail & Consumer Goods

Travel & Hospitality

Insurance

Media & Cable

Technology

Regions served

United States & Canada

Europe

Asia Pacific & Japan

"Our partnership with Qualtrics will make it easy for companies to seamlessly combine qualitative customer feedback with robust, digital experience data. With Qualtrics and FullStory, customer feedback becomes the fuel for the kind of product improvements that increase revenue while making users happy and successful."

Bruce Johnson

Chief Product Officer