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XM restaurant playbook_

Turn first-timers into regulars with experiences that matter

As restaurants and quick-service restaurants (QSRs) fight to win and retain guests in an ever-changing landscape, creating differentiated experiences across every channel will be key to success. This makes understanding and acting on what guests want today – and every day after – more important than ever. In fact, it could be the difference between a guest staying or deciding to go elsewhere. Check out our best practices for restaurant experience, and see how you can use it to improve the guest experience and increase loyalty.

What you'll learn in this playbook

  • The trends facing restaurant and quick service restaurants and the opportunities they present
  • How to attract and retain guests by improving their experience
  • The challenges to improving the guest experience and how to overcome them

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