Skip to main content

XM restaurant playbook

Turn first-timers into regulars with experiences that matter

As restaurants and quick-service restaurants (QSRs) fight to win and retain guests in an ever-changing landscape, creating differentiated experiences across every channel will be key to success. This makes understanding and acting on what guests want today – and every day after – more important than ever. In fact, it could be the difference between a guest staying or deciding to go elsewhere.

Check out our best practices for restaurant experience, and see how you can use it to improve the guest experience and increase loyalty.

Download Now

By providing this information, you agree that we may process your personal data in accordance with our Privacy Statement
By submitting this form, you agree to receive marketing information from Qualtrics as set out in our Terms of Service & Privacy Statement. You may unsubscribe at any time.
By submitting I agree to Qualtrics' Terms of Service & Privacy Statement

Step /2

What you'll learn in this playbook



  • The trends facing restaurant and quick service restaurants and the opportunities they present
  • How to attract and retain guests by improving their experience
  • The challenges to improving the guest experience and how to overcome them

16,000 brands have switched to Qualtrics