Skip to main content
Qualtrics Home page
Strategic Research

What is experience design?

To deliver the experiences people want next, you must put human needs at the forefront and consider every aspect of the customer journey as an opportunity to engage and provide value. Through a process known as experience design that combines research, testing, and analytics, you can uncover insights that enable you to develop disruptive new products, reimagine service offerings, and create everlasting brands. But what exactly is experience design?


In this ebook, you'll learn:

  • What experience design is and how it can benefit your business
  • How to embrace a culture of design thinking
  • Ways companies have achieved success with experience design

Download now

By providing this information, you agree that we may process your personal data in accordance with our Privacy Statement

Step /2

Thank you

Your download will begin shortly, if it doesn't click here.

The world’s top brands trust Qualtrics to deliver breakthrough experiences

RELATED CONTENT__

Explore More Resources

eBook_

2024 CONSUMER TRENDS REPORT

eBook_

2024 Employee Experience Trends Report

eBook_

2024 Research Trends Report