XM Knowledge Base
Artificial Intelligence (AI) for Experience Management
Experience Management, but smarter
Make sense of mountains of data in seconds. Free your teams from tedious manual tasks, react in real-time to changing markets, behavior and sentiment, and empower your teams to keep your customers and people happy. This is Experience Management (XM) with generative AI.
The next generation of Experience Management
Meet XM/os2 — our newest release that puts AI at the foundation of XM
to help you deliver more breakthrough experiences, to more customers and employees.
Discover the Future of XM with Qualtrics AI
Explore an innovative roadmap of Qualtrics AI-powered advancements in XM across four scenarios. Connect with your Qualtrics Account Executive for further details.
Evolution of the XM Platform
Ellen Loeshelle, Director of AI Product Development, Qualtrics
Discover how Qualtrics AI enhances the XM/os2 platform using a vast collection of human sentiment and experience data, along with expertly trained models. This powerful combination delivers personalized, human-like experiences at scale.
The Future of Market Research
Jill Larson, Chief Product Officer for Strategy & Research, Qualtrics
Learn how Qualtrics AI helps market researchers find insights, themes, and actionable recommendations faster than ever before with new upcoming features like Video Feedback with AI Summarization and Research Hub.
Transform Customer Experiences
Fabrice Martin, Chief Product Officer for Customer Frontlines, Qualtrics
Dive into the world of next-level customer experience with Qualtrics AI leading the way. Discover how our technology empowers frontline representatives to truly listen and respond to customer needs, while providing contact center agents with the cutting-edge tools they require for exceptional performance. Qualtrics is driving a CX revolution like never before.
Empower Employee Experience
Paul Mayfield, Chief Product Officer for People Teams, Qualtrics
Qualtrics AI empowers managers to deeply understand team feedback and provides personalized insights and recommended actions predicted to have the greatest impact on positive team outcomes. Managers can track the impact of actions on their teams in real-time without waiting for the next survey results.
Fuel your knowledge
Check out our resources about how AI is changing the XM landscape
blog post
2024 Research Trends: The year AI-fueled innovation takes research to new heights
guide
Forrester Report: Generative AI essentials for CX leaders
blog post
2024 Employee Trends: How AI is transforming employee experience
blog post
3 ways you can use AI to improve employee experiences
webinar
Harnessing AI to elevate your customer experience
blog post
Meet XM/os2: Artificial Intelligence powered Experience Management
blog post
Where AI and Experience Management goes next
ebook
4 ways AI will transform agent productivity
ebook
Reimagining omnichannel CX in the age of AI
blog post
Getting started with HR analytics
blog post
10 ways AI can help market researchers succeed
ebook
How AI will reinvent the market research industry
blog post
Winning the war for talent starts with AI
guide
Qualtrics AI security and privacy guide
AI in XM – Here’s how it can help
Our AI solutions are making it quicker and easier for organizations to deliver amazing experiences at scale, and they’re reaping the rewards.
Quality Management
Automatically and intelligently evaluate every customer interaction and objectively score it against the behaviors you want to see. You’ll know how every agent is doing, when to intervene and what levers to pull to improve the experience
at scale.
Continuous Employee Listening
Listen to what your employees are saying — wherever they’re saying it — and understand how they feel, so you can surface hidden insights and targeted actions to improve the experiences you deliver.
Real-time Agent Assist
Our AI is your contact center agent’s best friend. It listens to every interaction, understands how your customers feel, and guides your teams on the best way to respond as the interaction unfolds. Efficient personal service, every time.
Experience the power of insight
Deliver breakthrough experiences with these suites of Qualtrics products
XM for Customer Frontlines - Care
Deeply understand customers, and create a personal service experience that keeps every customer happy — all while reducing the cost to serve.
XM for People Teams - Analytics
Say goodbye to guesswork. With real-time, AI-powered analytics, insights, and predictive modelling, uncover what influences engagement, causes attrition, and drives business performance, so you always focus on the things that matter to your people and bottom line.
