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Ben Rogers

Author Bio

Ben helps businesses around the world show how they are closing experience gaps with Experience Management. A reader, a skier, and an erstwhile researcher, he leads the customer marketing team at Qualtrics.

Articles attributed to Ben Rogers

Not in the same boat: Career progression in the pandemic

New study from Qualtrics and theBoardlist finds working during the pandemic disproportionately affects careers of women, parents, and people of color. COVID-19 has forced everyone to adjust to a ne...

By Ben Rogers

How the City of Houston Health Department is using technology to speed essential contact tracing

In Texas, the state’s largest city is carefully getting back to business. And the responsibility for educating the public and helping slow the spread of the coronavirus falls to the Houston Health D...

By Ben Rogers

Customer Segmentation to Increase Revenue: Examples from Best Buy, Mercedes Benz, and AMEX

When Michael Dell, founder of Dell computers, was 16, he sold subscriptions for a local newspaper in Houston. He figured out that two demographics bought newspapers more than others: those who just pu...

By Ben Rogers

Featured Posts

Consumer trends to watch out for in 2024

AI-powered transformation, economic uncertainty, changing consumer behavior - there's a lot to unpack as organizations plan for 2024. Our Global Consumer Trends Report sheds light on the top consumer ...

By Moira Dorsey

The 4 market research trends redefining insights in 2024

3,000+ researchers. 14 countries. And 4 key market research trends shaping the new year. Welcome to the 2024 research trends: The year AI-fueled innovation takes research to new heights. Market res...

By Ali Henriques

The 5 employee experience trends redefining work in 2024

37,000 employees. 32 countries. 28 industries. And 5 workplace-defining trends. Say hello to the 2024 employee experience trends. In 2024, the world of work is changing yet again — but rather tha...

By Antonio Pangallo

Celebrating the customer frontlines for CX Day 2023

October 3 marks CX Day, an annual celebration by the Customer Experience Professionals Association (CXPA) of customer experience (CX) and the people that work day-in, day-out to create positive relati...