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Cecelia Herbert

Author Bio

Cecelia Herbert is the Lead Employee Experience Scientist for Qualtrics in Asia Pacific. A Doctor of Organizational Psychology, Cecelia has 20 years experience as a practitioner, academic and consultant in Employee Experience. Coming to Qualtrics from Employee Engagement at Google, her focus is to create workplaces that work for everyone, by empowering organizations across the globe to measure and take action on employee feedback.

Articles attributed to Cecelia Herbert


The AI innovations shaping the modern employee experience

Organizations are navigating unprecedented levels of complexity in today's workplace. Leaders are grappling with a widening skills gap, adapting to modern ways of working, keeping pace with relentless...

By Cecelia Herbert


The Five Levels of Technology Maturity for XM Programs

This is the third article in XM Institute’s series on XM Technology. In the first article, Introducing the Four Technology Pillars of an Effective XM Platform, we outlined the critical role an Ex...

By Cecelia Herbert, Isabelle Zdatny, Juliana Holterhaus


The Technological Capabilities that Power an XM Platform

This is the second article in XM Institute’s series on XM Technology. In the first article, Introducing the Four Technology Pillars of an Effective XM Platform, we explored how Experience Managem...

By Cecelia Herbert, Isabelle Zdatny, Juliana Holterhaus


Introducing the Four Technology Pillars of an Effective XM Platform

This is the first article in XM Institute’s series on XM Technology. In this post, we will be exploring how Experience Management (XM) can help organizations navigate today’s increasingly uncer...

By Cecelia Herbert, Isabelle Zdatny


Building an Ethical and Effective Passive Employee Listening Program

According to Qualtrics research, 77% of employees say they want to give more frequent feedback. However, while employees want to be heard, they don’t want to complete a survey every day. Similarly, ...

By Cecelia Herbert


Establishing an EX Center of Excellence to Drive HR Impact

Many organizations have some employee listening projects underway, but these efforts tend to be decentralized and forfeit the full potential of strategic employee experience (EX) management. In an eff...

By Cecelia Herbert, Isabelle Zdatny


Introducing 2023, The Year of Empathy

Let’s face it, everyone can use more empathy. We need to improve how we collectively treat customers, patients, visitors, members, employees, colleagues, partners, friends, family members, and even ...

By Cecelia Herbert, Isabelle Zdatny


Examining Gender and Race Gaps Across Employee Experience and New Job Preferences

XM Institute recently published the Business Resilience Index (BRI), which tracks the human-side of businesses by examining how people feel about the U.S. companies they interact with, as prospects, c...

By Bruce Temkin, Cecelia Herbert


Belonging at work: The top driver of employee engagement

Workplace belonging has emerged as the top employee experience driver linked to engagement and well-being. Learn how this new driver should influence your 2023 HR priorities. We’ve all known what...

By Cecelia Herbert


Six Analytical Pathways That Link Employee and Customer Experience

Most leaders intuitively understand what XM Institute has labeled the employee engagement virtuous cycle, which describes a strong link between customer experience (CX) and employee experience (EX). T...

By Bruce Temkin, Cecelia Herbert


Improving the Difficult Downsizing Experience

If the last couple of years has taught us anything, it is that we must become more comfortable managing and working through uncertainty. Earlier this year the XM Institute named 2022 as the Year of Ag...

By Cecelia Herbert, Greg Chase


The ABCs of Employee Experience Action Planning and Six Roadblocks to Avoid

“Listen to employees and take action on their feedback.”  Simple, right? This is the message that echoes throughout organizations across the globe. But despite this compelling request, activat...

By Cecelia Herbert


Create More Actionable Insights With Employee Journey Analytics

From the moment employees consider joining your organization, right through to their exit, they encounter a myriad of impactful experiences. But organizations regularly fail to understand how all of t...

By Cecelia Herbert, Matt Evans


Seven Limitations of eNPS as an Employee Experience Metric

Net Promoter® Score (NPS®) is a very popular customer experience (CX) metric. Over the last several years, we’ve seen companies exploring how to use versions of NPS within their employee experienc...

By Cecelia Herbert


Should You Tie Bonuses to Employee Experience Metrics?

If employee experience (EX) is a priority in your organization, then there’s a good chance that you have considered connecting EX targets to bonuses. While it makes sense to reward excellence in EX,...

By Bruce Temkin, Cecelia Herbert