Posts by Daniel Saunders


10 ways AI can make human resources more human

At first glance, AI and HR seem to be polar opposites. After all, how could a function that includes the word human in its name use technology that’s artificial? If you dig deeper, though, you see how AI could transform the HR profession into what most HR professionals wish it to be. One that focuses […]

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10 ways AI can help market researchers succeed

When we see representations of artificial intelligence in the media, it’s nearly always focused on the more attention-grabbing ways things can go wrong: driverless cars entrapping us (Minority Report); virtual assistants turning on us (2001); robots enslaving us (literally hundreds of movies). But if Hollywood is mostly anxious about AI, market researchers are not. When […]

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