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Elizabeth ErkenBrack Ph.D.

Author Bio

Dr. Elizabeth ErkenBrack is a Head of CX Solution Strategy for Qualtrics, bringing her Linguistic Anthropology and global practitioner background together help organizations understand and deliver exceptional experiences for their customers and employees. 

Articles written by Elizabeth ErkenBrack Ph.D.

Understand every voice: How to use XM in health insurance contact centers

Health insurers are eager for greater insight into how members feel when they call, live chat, or text. Capturing far more than the words can unlock a treasure trove of actionable insights and informa...

4min read

Back in the air: How to get travelers flying again during COVID-19

Travelers are facing a crisis of confidence. Bookings are down 85% from a year ago, and after rising gradually during the summer ticket sales have stalled in the past month. But airports and flights h...

5min read

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