Articles written by Isabelle Zdatny
Understanding human behavior: The softer side of experience management
Discover why universal human behavior traits are key to a successful XM activation. Experience management (XM) is becoming increasingly vital to organizations’ long-term business success. Underst...
10+ Years later: How customer experience has shaped the banking industry
Originally published on Forbes. In the decade since the financial crisis brought widespread attention to how the banking industry treated its customers, many banks have made customer experience (CX...
New research: The current state of customer experience within seven major industries
The Qualtrics XM Institute recently published a series of new reports that examine the current quality of customer experience (CX) within seven key industries: airline, automotive, banking, health ins...
Qualtrics to Acquire Clarabridge, the Industry Leader in Omnichannel Conversational Analytics
Today is an exciting day—Qualtrics has agreed to acquire Clarabridge, the industry leader in omnic...
By Zig Serafin - CEO
The future of work will be defined by flexibility, mental health resources and leadership opportunities for women
The pandemic has been hard enough on working parents, who have adjusted and readjusted to daycare cl...
Qualtrics Acquires Usermind, a Next-Generation Experience Orchestration Platform
Today, we’re excited to share that we have acquired Usermind, a next-generation experience orchest...
By Brad Anderson