Articles written by Isabelle Zdatny
Understanding human behavior: The softer side of experience management
Discover why universal human behavior traits are key to a successful XM activation. Experience management (XM) is becoming increasingly vital to organizations’ long-term business success. Underst...
10+ Years later: How customer experience has shaped the banking industry
Originally published on Forbes. In the decade since the financial crisis brought widespread attention to how the banking industry treated its customers, many banks have made customer experience (CX...
New research: The current state of customer experience within seven major industries
The Qualtrics XM Institute recently published a series of new reports that examine the current quality of customer experience (CX) within seven key industries: airline, automotive, banking, health ins...
Qualtrics announces XM/OS, the operating system for experience management
A little over a year ago, businesses were faced with making tough decisions about how to keep their ...
By Brad Anderson
Qualtrics + ServiceNow: Delivering a new standard in customer service and experiences
Top business leaders understand the power of using experience data to activate better decisioning, m...
New research: A majority of employees support vaccine mandates for businesses and in the workplace
In early 2020, the pandemic upended life as we knew it. Many were left wondering what impact the sud...
By Liesl Nielsen