LiLi Wong
Author Bio
LiLi is the product marketing lead for Digital CX at Qualtrics. She has extensive experience building go-to-market strategies, bringing products to life that solve for customer pain points and enabling a digital-first customer experience.
Articles written by LiLi Wong
DX Metrics: Drive business impact by humanizing the digital experience
As businesses look to differentiate themselves, the digital experience is a key battleground where loyalty is won and lost. So it’s natural that more and more businesses are investing in maximizing ...
10min read
A personal approach to customer experience with preference data
From the way we work to how we purchase goods and services, every facet of our day-to-day life has been influenced by digital acceleration over the past few years. But as we find ourselves inundate...
6min read