Articles written by Aimee Lucas
What customer feedback can reveal about employee experience gaps
Monitoring customer feedback can be immensely valuable to organizations, especially those that invest in the capabilities and processes to analyze and respond to that feedback. It surfaces a spectrum ...
8 min read
New research: Understanding world issues through the experiences of those who are living them
This week global decision-makers will gather in Davos for the 50th Annual Meeting of the World Econo...
By Steven Snell
New Research: The ROI of Customer Experience
The XM Institute recently published a new report, The ROI of Customer Experience, 2019. It examines ...
By Bruce Temkin
Product updates: XM is now more streamlined, intelligent, and mobile
Picture a future where you’re able to move beyond legacy data measurement to an experience-centere...
By Julie Larson-Green