Amy Bates is a contributor to the Qualtrics blog.
Articles written by Amy Bates
Product and pricing research — how conjoint analysis takes the guesswork out of product development
Imagine a life with unlimited resources to build the next ‘must-have’ product or develop your latest upgrade. Or one in which the cost of materials or development had no interconnection with the p...
Must-read customer experience books for 2023
It’s that time again – we’ve published our 2023 reading round-up for CX professionals looking ...
By Sarah Fisher
The best human resources (HR) books to read in 2023
The world of work is changing. Business leaders and HR professionals need to keep up with the new wa...
Global consumer trends to watch out for in 2023
Consumers demanded better experiences in 2022, and businesses that listened were able to find succes...