Articles written by Jack Davies
Stories from the world's most beloved brands, only
on XM+
Today, experiences matter more than ever. As people are increasingly selective about the companies they buy from and work for, every organization in the world is going through an experience transforma...
5min read
Your employee feedback might be just the thing your customers want
Frontline employees often know your customers best. And their ideas can lead to breakthrough moments – just ask Sony, Microsoft, and 3M who’ve all seen major breakthroughs in the past thanks to em...
13min read
What is employee net promoter score (eNPS) and how can it be used to improve employee engagement?
What is eNPS? How does it work? Is it an accurate way to measure how your employees feel about your company, and how can it be used to boost employee engagement? What is eNPS? eNPS – aka employee ...
6min read
Qualtrics partners with NORC at the University of Chicago to bring enhanced rigor and versatility to US population research
Probability-based survey panels offer the relative affordability and speed of panel-based research, with an additional layer of statistical confidence. That’s why we’ve partnered with NORC’s pro...
4min read
Insights are great — but taking action is what we need now
We all have insights — and right now many organizations have more than they ever had before. Find out how to go one step further and use them to drive real change and take action to improve the expe...
6min read
5 challenges in getting back to school (and 5 ways to tackle them)
Find out how you can get back to school with feedback from families, students, and staff at the heart of the actions you take to ensure everyone feels safe, supported and ready to re-start education a...
8min read
Must-see education sessions at X4 2020
It’s the biggest Experience Management event in the world, so you won’t be short of things to see. Check out our guide to the must-see sessions for education professionals at X4. There’s stories...
8min read
Must-see government and public sector sessions at X4 2020
It’s the biggest Experience Management event in the world, so you won’t be short of things to see. Check out our guide to the must-see sessions for government and public sector organizations at X4...
8min read
The must-see customer experience sessions at X4 2020
It’s the biggest Experience Management event on the planet, so there’s something for everyone. Check out our guide to the must-see customer experience (CX) sessions at this year’s X4; From the m...
10min read
29 must-see sessions at X4 2020
It’s the biggest Experience Management event on the planet, so you won’t be short of things to see. Check out our guide to the must-see sessions at this year’s X4 from the most inspirational sto...
10min read
Experience Utah’s iconic ski slopes at X4 2020
There’s nothing better after 3 days of inspiration, learning and networking at X4 than pulling on your boots and taking to Utah’s world-class ski resorts. We’ve negotiated some amazing rates for...
3min read
XM Visionaries: How Mastercard built a global CX team
As part of our XM Visionaries series, we caught up with John Goodwin, Vice President of Customer Intelligence at Mastercard to talk about how he built his team from the ground up to become an integral...
9min read
A peek into the future with the godfather of the Experience Economy
When Joe Pine and James Gilmore first coined the phrase ‘the experience economy’ over 20 years ago, they started a revolution that would see tens of thousands of businesses transform how they oper...
10min read
Think you're sending too many surveys? How to avoid survey fatigue.
We get a lot of questions at Qualtrics about survey fatigue — it’s a common story, you’re getting great insights from your customer surveys, you want more, so you send more surveys. All of a sud...
9min read
Developing employee personas to improve the workplace experience
Employee personas are becoming increasingly popular as organizations look to their HR teams to drive growth by designing employee experiences that improve engagement, productivity and retention. Find ...
8min read
