Articles written by Ruth D'Alessandro
Employee feedback systems: How to get started
What is an employee feedback system? Employee feedback, as we know, is information about performance, skills and teamwork that employees of a company exchange with each other. The idea is that manage...
6min read
15 ways to improve the ecommerce customer experience
Like any other commerce, ecommerce needs outstanding customer experience to stay competitive and profitable. What is ecommerce CX and how can you achieve it? ecommerce shopping has changed the reta...
11min read
17 Market research tools you should be using
From trawling the mighty US Census, to calculating percent change in an instant, there’s a whole lot of research tools out there to help you do your job as a market researcher. When you’re conduc...
12min read
How to predict customer behavior
What if a business could fulfil customers’ wants and needs before they’ve even asked for them? Welcome to the world of predicting consumer behavior. What is customer behavior prediction? ‘Cust...
8min read