Articles written by Vicky Katsabaris
Iconic brands finding their competitive advantage with XM
Over the last decade businesses and governments have introduced tools and initiatives that have established customer experience (CX) capabilities within their organization, such as voice of the custom...
5 ways to improve your business with XM in 2021
In our rapidly changing world, it’s critical businesses and governments have the ability to take action on what matters to their customers, employees, and the wider market with confidence and precis...
How Volkswagen Group Australia is taking action on what matters with Qualtrics Experience Management
The most important lesson every leader needs to take from 2020 is that if you’re not taking action you’re getting left behind. Across the globe we’ve seen businesses that moved to quickly opt...
Qualtrics to Acquire Clarabridge, the Industry Leader in Omnichannel Conversational Analytics
Today is an exciting day—Qualtrics has agreed to acquire Clarabridge, the industry leader in omnic...
By Zig Serafin - CEO
The future of work will be defined by flexibility, mental health resources and leadership opportunities for women
The pandemic has been hard enough on working parents, who have adjusted and readjusted to daycare cl...
Qualtrics Acquires Usermind, a Next-Generation Experience Orchestration Platform
Today, we’re excited to share that we have acquired Usermind, a next-generation experience orchest...
By Brad Anderson