Employee Experience

Why CIOs will be at the center of future of work strategies

The pandemic changed the digital work experience forever. For more than a year, the only way many teams have been able to onboard new team members, interact with colleagues, or get things done at work is through technology.

It’s why over the past year, we’ve seen IT and technology experiences become inseparable from employee engagement and the HR experience, especially as it relates to the future of work and employee services.

The CIO has been at the forefront of driving the IT experience for years. But after going through years worth of digital transformation in the past 16 months alone, the CIO’s responsibilities have expanded in real-time, providing them and their teams with a rare opportunity to leverage the digital acceleration we’ve seen in the past year and optimize experiences by partnering with departments and C-suite leaders across the company.

As employee experience continues to grow as a key metric for board level and C-level leadership, it will be critical for CIOs and IT to partner with HR for a more complete picture of how to empower employees and ensure that they’re engaged, successful, and satisfied.

At Qualtrics, we recently asked more than 200 CIOs — or the most senior person responsible for IT in their organization — how their roles and responsibilities have shifted, how they’re collaborating more across their organization and their growing influence on the employee experience.

Here’s what we learned:

CIOs — and their teams — are seeing a surge in responsibilities

More than ever before, the office of the CIO is at the forefront of driving key organizational decisions, with leadership teams relying on them more and more to drive transformation within the organization. This trend has had a substantial impact on their standing in the company and led to a rise in responsibilities:

  • 81% of CIOs cited an increase in responsibilities within their company as a result of the pandemic, with 72% saying that individual members of their team also saw an increase.
    • At smaller companies, 47% of respondents said that the pandemic has led to a significant increase in responsibilities for members of their team.
    • That number stood at 27% at mid-sized companies and 30% at larger companies.

The increase in responsibilities has gone hand-in-hand with financial compensation and budget:

  • 80% of respondents said their compensation has increased over the past 18 months — and 23% said it increased by more than 20%.
  • 59% of respondents also said their department’s overall budget has increased over the past 18 months. And 56% remarked that their team size has increased over the same time period.

We’ve also seen changes to where CIOs sit in their organization:

  • Of those who said the CIO now reports to a different person/office than they did before the pandemic, 67% said they now report directly to the CEO.
  • Company size can impact where the CIO sits: At smaller companies (less than 5,000 employees), 24% of CIOs report to the CTO. That number stands at 11% for mid-sized companies (5,000-9,999 employees) and 17% for larger companies (10,000+ employees).

Cross-functionality is up — and continues to grow

The pandemic has redefined how different departments across an organization work together. CIOs and CHROs are now both responsible for the employee experience — and their partnership can have the power and ability to drive tangible business outcomes.

  • 85% of CIOs said they now collaborate with the CHRO in their organization more than they did before the pandemic, and 70% said the office of the CIO now collaborates more with other departments in general.
    • At smaller companies, 53% of respondents said the pandemic led to significantly more collaboration with other departments, compared to just 28% at mid-sized companies and 23% at larger companies.
  • These three departments were most commonly cited when it came to an increase in collaboration: human resources, customer support/service, and engineering.

85% of CIOs said they now collaborate with the CHRO

In the digital world, the technology experience is the employee experience

The vast majority of the workforce has spent most of the pandemic communicating through a screen. With in-person perks and benefits potentially becoming less important and more unknown as we prepare for the post-pandemic era, the IT experience has become a proxy for organizations' brands. It is crucial to their ability to attract, develop, and retain talent.

  • 94% of CIOs believe the IT experience is important when it comes to attracting new talent, with 51% believing it’s extremely important.
  • And 90% of respondents believe it’s important when it comes to retaining talent, with 53% believing it’s extremely important.

IT experience important to attracting new talent and retaining talent

CIOs say that the technology experience is top-of-mind — and that they’re confident in what they’re delivering:

  • 95% of respondents said the IT experience was a priority for their organization, with 93% of CIOs saying they’re confident that the technology experiences they provide drive positive employee engagement or performance.
  • When asked which IT / technology investments shifted as a result of COVID-19, they listed:
    • Improving existing technology, tools, and application
    • Investing in new technology, tools, and services
    • Improving IT services

It’s clear that the pandemic drove many organizations to make swift adjustments:

  • Less than half (49%) of respondents said they were prepared to support employee needs at the onset of the pandemic.

What’s the future of employee experience programs?

It’s become impossible to overstate the value of delivering an incredible employee experience in the face of unprecedented transition, and companies quickly learned the importance of capturing employee sentiment data.

Our 2021 Employee Experience Trends Report found that in the early stages of the pandemic — halfway through Q2 2020 — just 51% of employees felt that their company was listening to them, a number that jumped to 69% by the end of the year, with COVID-19 driving countless organizations to quickly pulse employees on their well-being and sentiment around work safety issues.

The future of employee experience programs may hinge on consolidation and frequency:

  • 49% of respondents said their organization collects employee feedback on a weekly basis, with 26% saying daily.
  • 45% of respondents said their organizations capture and analyze employee experience data through multiple platforms; of those respondents, 86% said their organization intended to consolidate the number of vendors used.

45% of respondents' organizations capture employee experience data through multiple platforms

As organizations re-write their playbooks and offices open back up, they will be facing a challenge that may be just as demanding as the transition to fully remote work last year. The hybrid working model presents C-suite leaders with a rare opportunity to reimagine the workplace and the ways in which companies show up for employees — and the CIO and their team, in particular, will play an enormous role in driving company culture and perception.


Learn more about Qualtrics' Employee XM for IT solution

Qualtrics // Experience Management

Qualtrics is the technology platform that organizations use to collect, manage, and act on experience data, also called X-data™. The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee, and brand—on one platform.

Over 12,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands.

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