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Qualtrics

Author Bio

Qualtrics is the technology platform that organizations use to collect, manage, and act on experience data, also called X-data™. The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee, and brand—on one platform.

Over 12,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands.

Articles written by Qualtrics


Meet our 2021 XM Partner Award winners

Since its inception in March 2018, the Qualtrics Partner Network (QPN) has provided organizations with access to best-in-class experience management consulting, technology, and services. To recognize ...

6min read


Navigating PII, PHI, HIPAA and COVID Workforce Vaccination & Testing Requirements

With the new executive mandate enforcing COVID-19 workforce vaccination and testing requirements for many businesses across the US, how can you ensure compliance while also navigating PHI, PII, and HI...

5min read


Getting started: tips for optimizing your in-app customer experience

Personalizing your mobile customer experience improves conversion and creates higher engagement. Read these simple tips and start optimizing your in-app customer experience. With more consumers spe...

6min read


Boost productivity with the new Google Workspace Integration

The Qualtrics and Google Workspace integration enable customers to automatically send calendar invites, import data and easily run the analysis with a seamless connection between Qualtrics and Google ...

6min read


7 ways to support your people’s mental health

To celebrate World Mental Health Day on October 10, we've teamed up with Mind Share Partners and ServiceNow to uncover the mental health challenges employees are facing and how to better help them... ...

7min read


Certified Questions: Expert-designed, more reliable results

Certified Questions prepare organizations to be inclusive and exhaustive, without exhausting your targeted audience. In the world of research, it has become imperative that we capture the right voi...

3min read


Introducing Industry & Interest Groups to the XM Community

Our 21,500-member XM Community now has access to Groups, a new feature that makes it easier than ever to connect with like-minded peers and get inspiration on applying the power of the XM Operating Sy...

2min read


A people-first approach to vaccine mandates: 4 lessons from Tulsa County

The Tulsa Health Department in Oklahoma has historically relied on phone calls and manual, paper-based processes to track and contain communicable diseases for its 650,000 county residents. But when C...

5min read


How Milwaukee County is getting DEI data right

After declaring racism a public health crisis, Milwaukee County turned to Qualtrics® to support racial equity training evaluations, community partner capacity assessments, and engagement with vulnera...

3min read


4 steps to manage the new federal vaccination requirements

With the new executive order requiring businesses with more than 100 employees to ensure their workers are either vaccinated or tested once a week, how can you stay compliant with the employee vaccina...

8min read


How IT and HR can work together to deliver a world-class employee experience

CIOs, CHROs, and their respective teams must not only listen and understand but also take joint action to create better experiences for employees. CIOs, CHROs, and their respective teams must not o...

7min read


SHRM’s New Approach to EX Impact: Learn More at the SHRM Annual Conference

If you ask nearly any HR practitioner or consultant where they go to find the most timely, valuable, and accurate information to help them do their job, the answer will be SHRM. The combination of tho...

6min read


Top Executives Expect to Spend More to Meet Rising Customer and Employee Demands

In the midst of the pandemic and ongoing labor shortage, C-Suite executives say customers and employees will become more demanding in the coming months, and spending will increase around technology, h...

5min read


From Disney to doctors: The uncommon path of a patient experience leader

The notion of consumer-driven healthcare can be a hot-button issue for many in the industry. While some healthcare providers are hesitant to see patients as consumers, the reality is that patients are...

8min read


EX25: The next generation of employee engagement

Employee surveys have been in use since the 1970s when they focused on gauging people’s satisfaction with things like pay rate, schedule, and office space. As the decades passed, companies began to ...

4min read