Qualtrics

Author Bio

Qualtrics is an experience management company, with co-headquarters in Provo, Utah and Seattle, Washington, in the United States with offices around the world.

Articles written by Qualtrics


9 breakthrough XM moments for 2019

Another year over, and we’re on to the next one. But before we dive headfirst into 2020, here’s a quick look at some of the top innovations on the Experience Management Platform™ in 2019. As ...

8 min read


Breakthrough Artist Award: Seeking the world’s best experience breakthroughs

Breakthrough moments. They don’t happen often, but when they do they rocket whoever is involved to the top. At Qualtrics we’re in the business of breakthroughs. Across the world we are relentle...

2 min read


The ultimate guide to X4 Summit: Your guide to an unforgettable experience

It’s back! The greatest gathering of Experience Management professionals on the planet returns for 2020 - bigger, better and more memorable than ever. As you start planning your trip, here’s...

16 min read


X4 2020: Your Salt Lake City hotel guide

Booked your spot at X4 2020? Then it’s time to book your hotel. To make it easy for you, we’ve negotiated special conference rates with some of the best hotels nearby - we’re talking no more tha...

4 min read


Qualtrics Announces New Downtown Seattle Building Named Qualtrics Tower and Will Create over 1,500 New Jobs in the Region

Opening Summer 2020, Qualtrics Tower will house more than 2,000 Qualtrics employees in Seattle, co-headquarters of the Experience Management leader. Qualtrics, the leader in customer experience and...

3 min read


Market Research vs. Marketing Research — What's the Difference?

Have you ever wondered about the difference between Market Research and Marketing Research? Although these two terms are often used interchangeably, they have some differentiating qualities. The core ...

2 min read


What's new in EmployeeXM? | September 2019

It’s been a busy few months for the EmployeeXM team over the summer, with plenty of new feature updates to help you monitor and improve your employee experience. From guided action planning tools th...

5 min read


What’s new in Research Core? | September 2019

Over the past few months we’ve been rolling out some exciting new updates to Research Core with everything from a new Facebook Messenger integration to smarter surveys thanks to a little help from A...

5 min read


9 essential traits of effective managers (and how HR can help)

To roll out an employee experience (EX) initiative is to fully appreciate the impact people leaders have in your organization. Not only are managers the “boots on the ground” of any EX plan, but t...

6 min read


Sample Size Calculator

How many people do you need to interview to get results representative of the target population with the level of confidence that you are willing to accept? Sample Size Calculator Qualtrics offers a...

3 min read


5 Common Errors in the Research Process

Designing a research project takes time, skill and knowledge. If you don’t go into the process with a clear goal and methods, you’ll likely come out with skewed data or an inaccurate picture of wh...

7 min read


How To Measure Service Quality

In 2019, it’s imperative that you provide excellent service to your customers. With a wealth of competition, companies that don’t compete on customer experience will lose customers to those that a...

9 min read


Why user feedback is the key to customer satisfaction

This is a guest post by Deirdre O’Donoghue is a Senior Content Marketing Specialist at G2 We all want happy customers. But how can you improve your customer experience? The answer is user f...

5 min read


Meet the ‘X-Suite’ - the job roles shaping Experience Management

As more and more organizations look to Experience Management (XM) to grow their organizations, the c-suite is evolving to put ‘experiences’ front and centre and make sure XM gets visibility and su...

8 min read


Why HR is the secret sauce for innovation

In the latest installment of our Employee Experience Visionaries series, we hear from Geoff Ho, PhD, Director of Organization Development Research at Rogers Communications about: How his team use...

7 min read