Posts by Qualtrics


9 Survey Mistakes That I’ve Made Throughout My Career

All market researchers have made mistakes, and in this next Qualtrics Master Session, we’ve brought in Michael Murakami Ph.D., part of Airbnb’s team of 60 experience management researchers. Airbnb has 4 million homes listed on its site in more than 191 countries. Needless to say, they run a lot of surveys. Murakami shares his top […]

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Qualtrics Master Sessions: Product Researchers and Innovators

Product design is hard. A comprehensive study from 2015 tracked 8,800 new products and found that less than half of them were still available just three years after their introduction. Survival of the fittest, yes, but the same study showed that those failures result in massive lost profits for every failure. And it’s not just […]

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‘Why Qualtrics’ Olivia G. – Sales Development Intern, Dallas TX

Q: What attracted you to Qualtrics in the first place? A: I was attracted to Qualtrics by the company culture and the fact that the organization is extremely innovative. I am still extremely impressed by every person I interacted with throughout the entire application process. It was clear that they were all passionate, hard-working and […]

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5 Common Errors in the Research Process

Designing a research project takes time, skill and knowledge. With Qualtrics survey software, we make the survey creation process easier, but still you may feel overwhelmed with the scope of your research project. Here are 5 common errors in the research process: 1. Population Specification This type of error occurs when the researcher selects an […]

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Qualtrics Research Core earns top customer rankings in Capterra reviews

The people have spoken, and our favorite reviews always come directly from our users. Out of 300 research software vendors in Capterra’s latest 2018 rankings, Qualtrics was one of the only providers to earn a Top 20 ranking in all three of the scored categories: Most User Friendly, Most Affordable, and Most Popular. Capterra User […]

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10 perks of being an intern at Qualtrics

Being an intern at Qualtrics has hands down been the coolest opportunity I’ve ever had. I honestly feel like I’ve learned so much more in my last two months here than I ever could have in school, and I’m super grateful for the shot I’ve had to work here. Overall, though, there are 10 specific […]

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