Author Bio

Qualtrics is the technology platform that organizations use to collect, manage, and act on experience data, also called X-data™. The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform.

Over 11,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands.

Articles written by Qualtrics

How your brand can build & keep trust amid COVID-19

The COVID-19 pandemic is creating a new reality for brands and everyone is feeling the impact. In mid-March, as the crisis began spreading in the U.S., just over 70% of U.S. consumers indicated tha...

4 min read

How Ready Are We to Work from Home?

The COVID-19 pandemic is rapidly changing the way we work. The U.S. federal government first issued nationwide social distancing guidelines on March 16. Employers that could encouraged their employees...

8 min read

Listening is More Important Than Ever: Qualtrics is now offering its survey software for free

Over the past several weeks, our world has changed and we are all adjusting to a new normal. With the evolving situation surrounding COVID-19, organizations and governments are taking unprecedented st...

3 min read

How governments can stay connected to citizens during a public health crisis

During times of uncertainty, citizens look to their government for leadership. The evolving situation surrounding COVID-19 is causing governments and departments to shift their focus and (sometimes li...

4 min read

4 ways to build a positive experience for teams new to remote work

We’re working in a brand new normal, and we all have to get the experience right. At Qualtrics, to limit the spread COVID-19, we have implemented Mandatory Work from Home across our 25 global off...

4 min read

Update on X4: The Experience Management Summit

The health and safety of our customers, employees, and partners is our highest priority. Given the state of Coronavirus (COVID-19) globally, we are rescheduling X4 to early fall. X4 London and Sydn...

2 min read

New XM Institute Research: The State of EX Management Programs 2020

The XM Institute has just published a new report, The State of EX Management Programs, 2020. The report examines a survey of 250 HR executives from North American organizations with 2,000 or more empl...

3 min read

9 breakthrough XM moments for 2019

Another year over, and we’re on to the next one. But before we dive headfirst into 2020, here’s a quick look at some of the top innovations on the Experience Management Platform™ in 2019. As ...

8 min read

Breakthrough Artist Award: Seeking the world’s best experience breakthroughs

Breakthrough moments. They don’t happen often, but when they do they rocket whoever is involved to the top. At Qualtrics we’re in the business of breakthroughs. Across the world we are relentle...

2 min read

The ultimate guide to X4 Summit: Your guide to an unforgettable experience

It’s back! The greatest gathering of Experience Management professionals on the planet returns for 2020 - bigger, better and more memorable than ever. As you start planning your trip, here’s our g...

16 min read

Where to stay during your X4 visit

There are plenty of options when it comes to accommodation in and around Salt Lake City. From city center hotels to mountain retreats within easy reach of the X4 venue, here’s our guide to places to...

3 min read

Qualtrics Announces New Downtown Seattle Building Named Qualtrics Tower and Will Create over 1,500 New Jobs in the Region

Opening Summer 2020, Qualtrics Tower will house more than 2,000 Qualtrics employees in Seattle, co-headquarters of the Experience Management leader. Qualtrics, the leader in customer experience and...

3 min read

Market Research vs. Marketing Research — What's the Difference?

Have you ever wondered about the difference between Market Research and Marketing Research? Although these two terms are often used interchangeably, they have some differentiating qualities. The core ...

2 min read

What's new in EmployeeXM? | September 2019

It’s been a busy few months for the EmployeeXM team over the summer, with plenty of new feature updates to help you monitor and improve your employee experience. From guided action planning tools th...

5 min read

What’s new in Core XM? | September 2019

Over the past few months we’ve been rolling out some exciting new updates to Core XM with everything from a new Facebook Messenger integration to smarter surveys thanks to a little help from AI. ...

5 min read