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Qualtrics, the leader and creator of the experience management category, is a cloud-native software platform that empowers organizations to deliver exceptional experiences and build deep relationships with their customers and employees.

With insights from Qualtrics, organizations can identify and resolve the greatest friction points in their business, retain and engage top talent, and bring the right products and services to market. Nearly 20,000 organizations around the world use Qualtrics’ advanced AI to listen, understand, and take action. Qualtrics uses its vast universe of experience data to form the largest database of human sentiment in the world. Qualtrics is co-headquartered in Provo, Utah and Seattle.

Articles attributed to Qualtrics


The ultimate guide to X4 Summit: Your guide to an unforgettable experience

It’s back! The greatest gathering of Experience Management professionals on the planet returns for 2024 - bigger, better and more memorable than ever. As you start planning your trip, here’s our g...

By Qualtrics


Qualtrics Launches Simplified Pricing and Packaging with New AI-Powered Suites

New, flexible pricing and packaging will help organizations deliver better customer experiences, empower managers and teams, and take their strategic research to the next level. Three new suites wi...

By Qualtrics


The 50 companies with the best customer service

With over 33 million businesses in America alone, consumers have plenty of options in where to take their business. Offering the best customer service is a surefire way to make your company stand out ...

By Qualtrics


A timeline of the gender pay gap in the United States

Is the gender pay gap real? Although the pay gap has gotten slightly better over the past several decades, the gender pay gap is real, and past legislation has only done so much to minimize it. The Eq...

By Qualtrics


Qualtrics again named a Leader in 2024 Gartner® Magic Quadrant™ for Voice of the Customer report

The Gartner® Magic Quadrant™ for Voice of the Customer (VoC) 2024 report has been published, and we’re proud to reveal that Qualtrics has been named a Leader in the VoC market once again. In t...

By Qualtrics


Qualtrics named a Voice of the Customer (VoC) Leader in IDC MarketScape report

The IDC MarketScape noted, “Qualtrics has been an industry pioneer and an innovator in the structured customer listening market and has grown significantly to offer full services across the listen, ...

By Qualtrics


New Qualtrics-Epic Collaboration Supports More Empathetic, Personalized Care

Qualtrics experience data can now be embedded into electronic health records through Epic Qualtrics has entered into a new collaboration with Epic to embed patient experience data from Qualtrics d...

By Qualtrics


Tools, Timber, and Trust: Secrets behind Mitre 10's CX excellence

From gardening inspiration and DIY advice to thousands of quality tools under its roof - Mitre 10 New Zealand has always bet big on putting their customers’ needs first. How did it become New Zealan...

By Qualtrics


Seamless, simple, scalable: How bolttech is elevating insurance with better CX

Added travel insurance when you bought flight tickets recently? Purchased Samsung Care+ device protection when you upgraded to the latest Samsung Galaxy? Or perhaps you added loan protection with Home...

By Qualtrics


Psychological safety in the workplace

When employees feel safe to challenge the status quo, they bring new, innovative ideas to the table. But without psychological safety at work, your employees won’t speak up – and your organization...

By Qualtrics


BHP: Optimising candidate experience to unearth millions in productivity gains

When you’re hiring for some of the most specialised skill sets in the tightest labour market, you need to get every element of your candidate experience right. At the X4 on Tour Sydney event, Nathan...

By Qualtrics


Qualtrics named in Forrester Wave™ Conversation Intelligence for Customer Service (CICS) report

See how Qualtrics stacks up against the most significant vendors. The results of The Forrester WaveTM: Conversation Intelligence for Customer Service, Q3 2023 are in — and Qualtrics has been name...

By Qualtrics


Countries ranked by the percentage of the workforce who are women

Which nations around the world have the most women in the workforce? See how 180 countries rank for their percentages of female workers in this chart created by the Qualtrics team. The women in the...

By Qualtrics


Which brands have the most loyal customers?

Many companies will do anything they can to get insights into what compels customers to make their purchasing decisions. From analyzing customer behavior and market research to website analytics, lear...

By Qualtrics


Seats upright, trays stowed: Virgin Australia takes off with customer-led innovation

Virgin Australia had been a fierce competitor in the Australian aviation landscape for more than 20 years when the global pandemic rocked the world. Here’s how the airline doubled down on customer-c...

By Qualtrics