A personal approach to customer experience with preference data
From the way we work to how we purchase goods and services, every facet of our day-to-day life has been influenced by digital acceleration over the past few years. But as we find ourselves inundate...
By LiLi Wong
The 2021 Qualtrics Digital CX Benchmark
The Qualtrics XM Institute is excited to announce the third annual, 2021 edition of our digital benchmark initiative - the XMI Customer Ratings - Digital. These benchmarks are timely as we have all...
By Juliana Holterhaus
Winning with Marketplaces: Why Qualtrics’ Listing on the AWS Marketplace is Big News
Qualtrics is now listed on Amazon Web Services (AWS) Marketplace, demonstrating a continued commitment to help AWS customers access the best contact center and CX solutions. Posting on AWS Marketplace...
By Qualtrics
Text analytics vs. sentiment analysis
Chocolate and peanut butter. Romeo and Juliet. Yin and yang. Sometimes two ideas become so closely identified with each other that it can be hard to remember that they are actually separate entities. ...
By Lisa Sigler
7 can’t-miss social customer service stats for 2022
Now that the holidays are over and we’ve welcomed a new year, it’s time to crack on with work. To get you all set for the new year, we’ve gathered 7 social customer service statistics that will ...
By Qualtrics
9 things you need to know about the Gen Z consumer
Gen Z adults, ages 18 to 25, are an emerging consumer force, setting trends that influence the purchasing habits of older shoppers. These youngest of buyers don’t think the same way as their parents...
By Qualtrics
Top 3 unmissable customer experience books for 2022
Our 2022 Global Consumer Experience Trends report revealed that consumers are more disenfranchised with customer experience than ever - and without drastic action, they’re not going to stick around....
By Qualtrics
How Rocket Mortgage combines metrics with empathy when designing experiences
Taking out a mortgage is often considered the least enjoyable part of home buying. It’s ironic when financial institutions have decades-long relationships with these customers and transactions are i...
By User Testing
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