Walter Li is a contributor to the Qualtrics blog.
Articles written by Walter Li
How Cathay Pacific focuses on passenger feedback to soar above the competition
Customer experience is everything in the airline industry. From the routes they fly to the booking process and the on-board experience, every touchpoint with customers is an opportunity for airlines t...
9 min read
New research: Understanding world issues through the experiences of those who are living them
This week global decision-makers will gather in Davos for the 50th Annual Meeting of the World Econo...
By Steven Snell
New Research: The ROI of Customer Experience
The XM Institute recently published a new report, The ROI of Customer Experience, 2019. It examines ...
By Bruce Temkin
Product updates: XM is now more streamlined, intelligent, and mobile
Picture a future where you’re able to move beyond legacy data measurement to an experience-centere...
By Julie Larson-Green