How customer experience helps bring Open Universities Australia’s brand promise to life
Open Universities Australia (OUA) helps students explore hundreds of online degrees and thousands of subjects from Australian universities. As an impartial destination the organisation is "Here to gui...
By Qualtrics
Digital Interactions: Achieving the ideal human/digital balance for serving your customers
How individuals interact with your digital properties – your websites, mobile websites, mobile applications – is what we call digital experience. The most basic objective of any digital strateg...
By Walker
Personalization: designing and delivering a holistic experience, tailored for each customer
It’s been said that the best gifts are those made especially for you. This bit of wisdom is excellent advice for today’s leaders of experience management. Customers are tired of being treated as o...
By Walker
5 ways to win with CX
UAE-based lifestyle group, Majid Al Futtaim (MAF) has the largest voice of the consumer (VOC) listening programme in the region. It’s committed to enhancing every experience across all customer inte...
By Qualtrics
Original research: The state of digital experience in 2023
For the last three years, the focus for many companies has been on accelerating digital transformation. They had to —their very survival depended on it. Today, you see the impact of that, digital ex...
By Ronell Hugh
11 great customer service examples in 2023
Excellent customer service is essential for business. In fact, consumers are willing to spend 17 percent more with companies that deliver great customer service, according to American Express. Unfo...
By Diana Kaemingk
A CX roadmap for transformational change
CX impacts not only how companies are delivering services, but how their culture is defined, and even their brand values. Here’s how property management firm, Provis, extracted deep insights from cu...
By Qualtrics
“Don’t mess up the corn”: How KFC serves up exactly what its customers want
There’s getting to know customers…then there’s KFC getting to know customers. At Experience London, we heard from Cat Envis - Guest Insights and Analytics Manager - on how one of the world’s b...
By Qualtrics
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