Introducing Audience Management, new DesignXM solution to manage and build your own research panels
When it comes to market research, we know that finding panelists and receiving accurate and fast feedback is a constant struggle. Market researchers need a way to gain high-quality insights in a more ...
By Kalyan Tummala
Competitive benchmarking: Best practice guide
What is competitive benchmarking, and how can you use it to get ahead of your competition? Read on to learn how to create KPIs that effectively chart success and the best practices for developing a co...
By Qualtrics
What are the top market research challenges in 2022?
We all know that conducting market research in today’s landscape is nothing short of challenging — from the need to deliver deeper and more meaningful insights faster to developing strategic, alwa...
By Qualtrics
Advanced Research Made Easy - Conjoint Analysis
What is conjoint analysis and how can you use it to enhance the value of the products and services you provide to customers? Read on to learn more about how conjoint analysis works, why you should use...
By Craig Lutz
How to Do Market Research on Amazon: Seller Case Study
We talked to experienced seller Travis Fleming who’s been on Amazon since 2014. Travis lives in Canada and currently makes a living copywriting. Travis always had an entrepreneurial spirit. Ever s...
By Milos Culafic
Certified Questions: Expert-designed, more reliable results
Certified Questions prepare organizations to be inclusive and exhaustive, without exhausting your targeted audience. In the world of research, it has become imperative that we capture the right voi...
By Qualtrics
Meet our powerful experience design tool - DesignXM
As organizations around the world look to re-think the experiences they deliver moving forward, we’re excited to announce DesignXM — a powerful new research and testing engine for experience desig...
By Qualtrics
The role of choice architecture in designing experiences
Learn more about the history of choice architecture, the six key elements that make it up, and how you can apply choice architecture to design better experiences for your customers, employees, and oth...
By Qualtrics
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