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Qualtrics, the leader and creator of the experience management category, is a cloud-native software platform that empowers organizations to deliver exceptional experiences and build deep relationships with their customers and employees.

With insights from Qualtrics, organizations can identify and resolve the greatest friction points in their business, retain and engage top talent, and bring the right products and services to market. Nearly 20,000 organizations around the world use Qualtrics’ advanced AI to listen, understand, and take action. Qualtrics uses its vast universe of experience data to form the largest database of human sentiment in the world. Qualtrics is co-headquartered in Provo, Utah and Seattle.

Articles attributed to Qualtrics


Meet our powerful experience design tool - DesignXM

As organizations around the world look to re-think the experiences they deliver moving forward, we’re excited to announce DesignXM — a powerful new research and testing engine for experience desig...

By Qualtrics


Meet the new and improved XM Community experience

This week, our 20,000-member XM Community will have access to a fresh look and feel, and functionality that makes it easier than ever to connect with your peers, make your voice heard on product impro...

By Qualtrics


How Asana keeps pace in a quickly changing market, with Brand Experience Management

Asana’s market position in a newly created category requires a greater focus on brand experience. As Market Research Program Lead, Debra Bunyan has spearheaded efforts to gain insights from external...

By Qualtrics


How employee experience will shape the war for talent

Over the past 15 months, organizations have learned that remote work — and the flexibility that comes with it — has become a fundamental part of the employee experience. Flexibility is now one ...

By Future Forum, Qualtrics


New research finds that stress & burnout are the main reasons more than half of leaders plan to leave their jobs in the next year

More people are leaving their jobs right now than have in the last 20 years, and job openings in the United States have reached a high, according to a recent report from the U.S. Department of Labor. ...

By Qualtrics


The future of events is hybrid — here’s how to get the perfect balance of virtual and in-person events in 2021 and beyond

According to our latest research, in-person events will overtake virtual events in popularity by 2022. Explore the findings of our global report, including what they mean for your region, and why a 'h...

By Qualtrics


The role of choice architecture in designing experiences

Learn more about the history of choice architecture, the six key elements that make it up, and how you can apply choice architecture to design better experiences for your customers, employees, and oth...

By Qualtrics


How to identify and close candidate-experience gaps at your organization

Get the insights your organization needs to not only pinpoint experience gaps at every touchpoint in the hiring process, but also identify the actions you can take to close them. I recently needed ...

By Qualtrics


How our phones affect our work-life balance

When the pandemic hit, many of us were suddenly asked to merge our work space and our personal space into one — but not just physically. As we (literally) brought our work home with us, it became mo...

By Google, Qualtrics


Nebraska Medicine: Using Qualtrics to listen, improve, and engage

“Engagement is a point in time metric,” explains Brian Jefferis, Talent Management Senior Analyst, Nebraska Medicine. “There’s a short lifespan – or half-life – for engagement data as it r...

By Qualtrics


Experience Symposium 2021: 3 government highlights

The public sector track of the Experience Symposium saw thought leaders and practitioners explore everything from the role of transparency in building trust in government, to enabling public sector em...

By Qualtrics


3 things we learned about student experience at the Experience Symposium

At the Qualtrics Experience Symposium, we heard from thought leaders and educators about new approaches to student experience that spanned everything from supporting student well-being and improving t...

By Qualtrics


QR codes for exceptional in-store customer experience

2020 certainly delivered some surprises. One was the resurrection of the QR code, which went from being a quaint-but-clunky marketing device in the early 2000s to a slick, touchless solution, invaluab...

By Qualtrics


The bumper collection of 20 experience design books

If you’re new to experience design or a seasoned expert, our curated list is packed full of our favorite books that give you outstanding UX inside information. User experience (UX) is not just on...

By Qualtrics


3 times experience design delivered breakthrough results

Pinterest: Understanding and responding to creators’ needs In internet years, Pinterest is a veteran. Founded in 2009, its first incarnation was as a place to ‘pin’ or save things you found on ...

By Qualtrics