[eBook] Customer Experience Management: The Need for Speed
Studies show that 89% of consumers begin doing business with a competitor following a poor customer experience. Are you one of those organizations losing customers? Or are you gaining them based on your ability to provide an exceptional customer experience?
In our latest eBook, Customer Experience Management: The Need For Speed, we demonstrate that one of the most important elements of customer experience management is the speed of response. In fact, speed in data collection, analysis, and action can be the singular difference between a company rising to prominence or becoming irrelevant.
Technological advancements have enhanced how businesses operate, but they have also tilted greater power toward the consumer, and have dramatically changed the way customers interact with brands. Consumers now demand more than ever, including a more personalized approach to meeting their needs and faster response times to resolve their issues.
Instant gratification is now the expectation, not simply a market imperative. And enterprises are beginning to see that if they don’t find a way to satisfy the need for speed, they’ll be left in the dust. It’s time to lead the pack.