Session airs September 26, 2018 | 10:00 AM PDT

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SESSION 2 | Airbnb

Identify and Avoid the Top 9 Survey Mistakes Even Product Experts Make

Michael Murakami Research Manager

Airbnb constantly conducts research with hosts, guests, and employees in order to craft amazing experiences. But even smart people can get survey methods wrong. Here are the top 9 mistakes researchers and stakeholders make when crafting actionable surveys.

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