Articles written by Brad Smith
4 things market researchers need to think about in the time of COVID-19
As the true scope of the COVID-19 pandemic continues to unfold, there is a question that’s top of mind for many market researchers: to field or not to field? We asked our internal brain trust of ...
Brands, be brave! Netflix CMO shares how to connect with customers in uncertain times
In our latest WorkDifferent event, Bozoma Saint John, CMO at Netflix, talks about how ‘bravery’ ...
By Meena Toor
Podcast: Realizing customer research opportunities in the digital era
Erica Todd is a Customer Insights and Research Manager at CommSec. Prior to her current role, she wo...
By Clay Warren
2020 XMI customer ratings benchmark data is live
Do you want to find out how your industry ranks for customer experience (CX)? Are you interested in ...
By Adam Lang