What's on this page:IntroductionBuilding Your Social Media CreativeImplementing Your Social Media CreativeAdvanced Placement Options
The Social Media Creative provides links/widgets on your website that allow your visitors to easily share your pages with friends and followers on social media sites like Facebook, Twitter, LinkedIn, Google Plus, and Reddit.
Building Your Social Media Creative
To build a Social Media Creative, simply drag and drop the appropriate social media links to the outlined box on the Creative editor, arranging them as desired.
Using Widgets Vs. Using Icons
By default, the Social Media Creative will display a static icon for each social media network. If you’d rather display a dynamic version of each icon containing information such as number of tweets or Facebook likes, check the Use Widgets box at the top of the Creative editor.
Changing the Icon Size
At the top of the Creative editor, you can choose one of four sizes for your social media icons to ensure they will fit well with your website.
Changing the Background Color
By default, the Social Media Creative will have a transparent background and will take on the background color of your website. Click the color drop-down at the top of the Creative editor to switch to a dark, medium, light, or glass-effect background color.
Implementing Your Social Media Creative
Now that you’ve built your Creative, the next step is to place it on your website. You can specify where the Social Media Creative will be inserted with the Intercept editor. To set advanced positioning options, use the Creative editor.
To Specify a Creative Insertion Point
- On your website, find the ID of the HTML element on your page, where you want to insert the Social Media Creative.
For help finding this ID, consult with your website administrator. If there isn’t already an appropriate space on the page with an HTML ID, your website administrator may need to add this.
- In the top-right of the Intercept action you are using to implement the Social Media Creative, click Options and select Advanced Options.
- Paste the HTML ID of your target container into the Creative Insertion Point field.
Qtip: The Creative Insertion Point option will only be available if your Intercept is connected to a Creative that is inserted directly into the page content, such as Social Media or Custom HTML.
- Click Save.
Advanced Placement Options
Once you’ve specified a Creative Insertion Point where your Social Media will be inserted on the page with the Intercept editor, head over to the Change Options section of the Creative editor to view more positioning options.
Sometimes the container on your website where you will be inserting the Social Media Creative will be larger than the Social Media Creative itself. With Custom Positioning, you can choose where your Social Media Creative will appear in relation to the overall container.
Fix to Page
Additional options are available to offset the X or Y position of the Creative from the initial position, and you can also select Fix to Page so the links follow the visitor as they scroll.
Replace Target Container Contents
By default, the Social Media Creative replaces any content already in the Creative Insertion Point container on your page. This default option is called Replace target container contents.
Append to Target Container
Rather than replacing the contents of the target container, you can select Append to target container to have your Social Media Creative inserted into the target container, but after any existing content.
Insert Before Target Container
With this option, your Social Media Creative will be inserted before the target container.
Insert After Target Container
With this option, your Social Media Creative will be inserted after the target container.