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Browsing Session Conditions

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About Browsing Session Conditions

Browsing Session conditions allow you to target visitors based on their website behavior. For example, you could provide a feedback survey to visitors who have visited at least three pages of your site, or you could show a coupon to visitors on the shopping cart page.

Browsing Session Conditions in the logic of an intercept

Current URL

With Current URL, you can target visitors’ browsing activity based on a specific page or set of pages on your website. This is perhaps the most common targeting criteria.

To Create a Current URL Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. You’ll notice that Current URL is the default condition. If you are editing an existing condition, select Browsing Conditions, and then select Current URL.
    The first field says Current URL. The second field says Contains and has a dropdown to show other options
  3. Choose how you would like to target your value. Here are some commonly used options:
    Is
    Target if the visitor is on a specific page. You will enter an entire URL in the last field.
    Contains
    Target if the visitor is on a page that contains a specific phrase in the URL. For instance, on a clothing website, /new-arrivals/ may be included in the URL of all pages in the new clothing items section.
    Query Parameter
    Target those who have a specific query parameter in the URL. For example if you are A/B testing a page on your website, and have added “&Version=B” to the end of the URL, you could use Query Parameter to check if Version is equal to B.
  4. Enter the entire URL, a portion of the URL, or a parameter of the URL that you would like to target.
    The condition says Current URL contains product

Example: You want an intercept to only display on the homepage of your site, once during the visitor’s session. You could use Current URL logic to specify the visitor must be on your homepage, and combine it with a This Action condition.

Intercept logic that says the Intercept will work if the current URL is the qualtrics homepage and This Action has not been taken during the browser session

As you see above, using Is instead of Contains lets you specify the entire URL in the event that your homepage is your domain URL with no /homepage or other specifiers at the end.

You can also exclude the This Action condition and just turn on Prevent Repeated Display.

Page Referrer

With the Page Referrer condition, you can target visitors based on the page they were on. For example, on a commerce website you might want to offer a coupon to visitors who left the shopping cart page without checking out. To accomplish this, you’d set two conditions: “If Referrer is <shopping cart page>” and “If Current URL is not <checkout page>”.

Qtip: A page is considered a Page Referrer if it “refers” the visitor to their current page through a link. If the visitor simply types your page URL into their address bar, they won’t have a Page Referrer.
Qtip: Due to recent browser changes, limitations have been made to what information we can get from referrer Headers. In the past if a URL was “https://www.google.com/search?q=search”, we could get the referrer as the whole URL containing every query parameter. Now due to the aforementioned changes, we can only get “https://www.google.com”. This functionality is based on the websites Referrer-Policy, so some sites may get the query parameters and others won’t.

To Create a Page Referrer Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Page Referrer
  3. Select Browsing Session, and then select Page Referrer.
  4. Complete the logic statement using the same steps described for the Current URL condition.
    Last two fields of Page Referrer conditions

Site Referrer

Use Site Referrer to target visitors based on which website directed them to your website. For example, if a partner website placed a link to your site on their homepage, you could target visitors coming from this link with a special welcome message.

Qtip: A site is considered a Site Referrer if the visitor clicks a link on that site that takes them directly to your website. If the visitor simply types your URL into their address bar, they won’t have a Site Referrer.
Qtip: Due to recent browser changes, limitations have been made to what information we can get from referrer Headers. In the past if a URL was “https://www.google.com/search?q=search”, we could get the referrer as the whole URL containing every query parameter. Now due to the aforementioned changes, we can only get “https://www.google.com”. This functionality is based on the websites Referrer-Policy, so some sites may get the query parameters and others won’t.

To Create a Site Referrer Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Site Referrer
  3. Select Browsing Session, and then select Site Referrer.
  4. Complete the logic statement using the same steps described for the Current URL condition.
    Condition says to show the Creative if Site Referrer contains the affiliate website's domain

Search Term

Use Search Term to target visitors based on the search term they used to arrive at your website. This works with Google, Yahoo, and Bing search engines.

Qtip: Due to recent browser changes, limitations have been made to what information we can get from referrer Headers. In the past if a URL was “https://www.google.com/search?q=search”, we could get the referrer as the whole URL containing every query parameter. Now due to the aforementioned changes, we can only get “https://www.google.com”. This functionality is based on the websites Referrer-Policy, so some sites may get the query parameters and others won’t. Google, in particular, no longer provides this data for visitors who performed a search using a secure page. This includes any search from a user logged into their Google account, or any search typed directly into the address bar of browsers such as Chrome.

However, even with this limitation, Search Term can be an effective way to catch visitors.

To Create a Search Term Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Search Term
  3. Select Browsing Session, and then select Search Term.
  4. Choose how you would like to target.
    Condition says to show the Creative if the Search Term contains the phrase website targeting
  5. Enter the search term you would like to target.

Page Count

Use Page Count to target visitors based on how many pages they have visited on your website. For example, on a website feedback survey, you may want feedback from visitors who have browsed to at least three pages.

Qtip: Only pages containing project deployment code are tracked in Page Count. Page Count is tracked for the duration of the visitor’s session. This includes any pages they visit while the browser tab is open. If the visitor leaves your website but returns in the same browser tab, page views (of your site) from both visits will be included.

To Create a Page Count Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Page Count
  3. Select Browsing Session, and then select Page Count.
  4. Choose whether you would like to target based on Total Pages Visited or Unique Pages Visited.
    Condition says to show the Creative if Page count Total Pages Visited is Equal to 3
  5. Indicate whether the pages visited should be Equal to, Not Equal to, Greater Than, Greater Than or Equal to, Less Than, or Less Than or Equal to that number to meet the condition.
  6. Indicate how many pages you’d like to use for your condition.

Example: You want to display an intercept on any page but the one the visitor entered from. Since this would imply they were on at least 1 page before proceeding through the site, you can add logic that Page Count has to be greater than 1.

Intercept logic that says the intercept will work if page count unique pages visited is greater than 1

For added specificity of what pages the intercept can and cannot be included on, check out Current URL logic above.

Site History

Use Site History to target visitors based on specific pages they have or haven’t been to during their visit. This is often used in conjunction with other conditions. For example, in a site feedback survey, you may want to target those who have been on the website at least 3 minutes and had your homepage as the first page of their visit.

Qtip: Only pages containing deployment code are tracked in Site History. Like Page Count, Site History is tracked for the duration of the visitor’s session. This includes any pages they visit while the browser tab is open. If the visitor leaves your website but returns in the same browser tab, pages from both visits will be included. Site History is stored in a cookie. By default, up to 2kB of history is stored. This limit may be changed by going to Administration, and then clicking Organization Settings. If the visitor has more than 2kB of history, the first page of their visit as well as the most recent pages will be stored.

To Create a Site History Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Site History
  3. Select Browsing Session, and then select Site History.
  4. Select whether you would like to target any Visited URL or Last Visited URL.
    Condition says to show the creative if Site History's Visited URL contains the word support
  5. Complete the logic statement using the same steps described for the Current URL condition.

Time Spent On Site or Time Focused On Site

Use Time Spent On Site or Time Focused On Site to target visitors based on how long they have been on the site.

Time Spent On Site refers to how long the visitor has had your website open in a browser window. Time Focused On Site refers to how long the visitor has had your website open as the front, “in-focus” window on their computer. Time Focused On Site is typically a more accurate indicator of visitor engagement.

Qtip: Time On Site is updated every time the visitor loads a new page. For example, a condition of Time Spent On Site Greater Than 10 Seconds would be met the first time the visitor loads a new page after they have been on the site for 10 seconds. To target visitors on the first page of their visit, consider adding a delay in the Creative Options rather than using Time On Site logic.

To Create a Time On Site Condition

  1. On either the intercept targeting-level or the action set-level, add logic.
    The Add Intercept Display Logic button to the top-left of all action sets, and the Change/Add Logic button inside each and every action set
  2. Drop the first field down.
    Browsing Session Time Spent/Focused on Site
  3. Select Browsing Session, and then select either Time Spent On Site or Time Focused On Site.
  4. Select whether you would like to target visitors who have been on the site Greater Than or Less Than the time you will specify.
  5. Enter the amount of time.
  6. Select whether that time is in Seconds, Minutes, or Hours.

FAQs